ClickTracks Free Online Class on 'Unleash the Power of Web Analytics' Presented by Respected Author, Speaker and Analytics Practitioner, Avinash Kaushik

SANTA CRUZ, Calif.--(EON:Enhanced Online News)--Web analytics leader ClickTracks announced the latest offering in a continuing series of free online classes that teach online marketing and web analytics techniques. On February 26th and 27th, Avinash Kaushik, author of upcoming book, “Web Analytics: An Hour A Day” (http://www.webanalyticshour.com) will present a class entitled “Unleash the Power of Web Analytics.”

In the class (note: the same topic will be presented both days) Avinash will present tips and tricks on how to avoid a lot of the complexities of web analytics and how to get down to the basics that make a difference. He’ll provide his expert advice on how web analytics can add value to your business; best practices and approaches for your reporting and analysis; and how to leverage segmentation and optimizing for search.

The class format will provide ample opportunity for lively and interactive discussion. The classes are free and guaranteed to be devoid of annoying sales pitches. Anyone may sign up for the online classes at www.clicktracks.com/seminars.

Users can also find Avinash’s highly rated web analytics blog, Occam’s Razor at: http://www.kaushik.net/avinash.com

Free Learning Edition: ClickTracks Appetizer

To complement the series of online marketing and web analytics classes, the company offers ClickTracks Appetizer, a free web analytics software program that includes several of ClickTracks' most popular features--like its famous overlay view, path view, page analysis and basic visitor labeling. Appetizer is free software (not a trial) and is available for download at www.clicktracks.com/products/appetizer.

Beginning on February 23, 2007, users of ClickTracks Appetizer will be treated to seven days of free access to all advanced reports typically only available in commercial versions of ClickTracks.

The reports will be referenced in the online classes, and users can follow along with analysis of their own sites.

All You Can Eat on “Web Analytics Week”

Also, on February 23, 2007, ClickTracks will “turn on” all advanced features in Appetizer. For seven days, Appetizer users will have full use of ClickTracks' industry leading funnel report, robot report, campaign report, search and keyword performance, and advanced visitor labeling – features found in ClickTracks’ more powerful editions (Analyzer, Optimizer, Pro SMB and Pro).

About ClickTracks

Based in Santa Cruz, California, ClickTracks is the maker of award-winning web analytics software. The ClickTracks family of software was designed out of sheer frustration with existing web analytics offerings. Spending hour upon hour trying to understand web site visitors was certainly a motivating experience: there had to be a better way.

ClickTracks was voted 'Best Web Site Analysis Tool' in ClickZ's 2005, 2004 and 2003 Marketing Excellence Awards, 2006 Product of The Year by Small Business Technology Magazine and was rated "Positive" in Gartner's 2006 MarketScope for Web Analytics. The company received a "Very Good" top rating from the InfoWorld Test Center for its 6.1 product suite, and a Computerworld Innovative Technology award in the web site management category. ClickTracks' software has been reviewed and featured on CNET, ZDNet, Builder.com, TechRepublic, Internet.com, CRM Magazine, Media Magazine, MarketingSherpa and About.com.

ClickTracks is an indirect wholly-owned subsidiary of J.L. Halsey Corporation (OTCBB:JLHY). For more information, please visit www.clicktracks.com or send e-mail to info@clicktracks.com.