Jay Luis Joins Seapine Software as Vice President of Marketing

CINCINNATI--(EON: Enhanced Online News)--Seapine, a leading global provider of quality-centric application lifecycle management (ALM) solutions, today announced the return of Jay Luis as vice president of marketing.

“We are fortunate to have him join Seapine again at a time when we are achieving the next important milestone in global growth with our quality-leading ALM solutions.”

A 19-year high-tech business-to-business marketing veteran with proven success in the development and implementation of international marketing and communication programs, Jay will lead the company's worldwide marketing initiatives with an emphasis on product and solutions-based marketing, demand generation, partner marketing, media relations, and marketing communications.

Most recently, Jay was the director of market development for Barco's simulation business in North America as well as the account manager for the organization’s largest international customer. Previously at Seapine, Jay served as the director of marketing where he played a central role in the rebranding strategy, corporate positioning, and the development of strategic marketing campaigns to a broad range of markets. Prior to this, Jay held a partner and vice president position at OIA Marketing Communications in Dayton, OH – one of the oldest business-to-business industrial marketing communication firms in the Miami Valley.

“With his impressive track record, Jay brings a tremendous depth and breadth of marketing capability to Seapine’s business,” said Rick Riccetti, president and CEO, Seapine Software. “We are fortunate to have him join Seapine again at a time when we are achieving the next important milestone in global growth with our quality-leading ALM solutions.”

Mr. Luis has an Associate of Science degree in electronic engineering from Sinclair College, Bachelor of Science degree in physical science from Capital University, and has attended the University of Dayton, School of Law for Juris Doctor.

About Seapine Software

With over 8,500 customers worldwide, Seapine Software, Inc. is the leading provider of quality-centric application lifecycle management solutions. Headquartered in Cincinnati, Ohio, with offices in Europe and Asia-Pacific, Seapine’s development tools help organizations of all sizes streamline communication, improve traceability, achieve compliance, and deliver quality products. Seapine's products support best practices, integrate into all popular development environments, and run on Microsoft Windows®, Apple Macintosh®, Linux®, and Sun Solaris® platforms. www.seapine.com