BOSTON--()--envIO networks, a leading social networking software development company, today announced results from early user activity on its popular Chorus iPhone Application. The application helps community members recommend and share their favorite iPhone application and game selections.
“Chorus demonstrates that social discovery of applications is a game-changing way of driving downloads of apps”
Available on iPhone and iPod touch, Chorus helps users connect with friends to see what apps they like and use, as well as ask for and share recommendations. Users can connect via existing social networking sites like Facebook and twitter or via email and location based services. A real-time feed shows users which apps their friends are downloading and how those users rate their apps.
In a month since its launch, Chorus users have already invited on average 54 friends. The community around shared discovery of applications and shared interest is rapidly expanding and because Chorus attracts a loyal base of app users, the service helps users cut through the noise and clutter of a sea of 100,000 iPhone apps.
What’s most interesting is that many of the most popular games and applications on Chorus are different from the popular apps and games as listed in various “top” charts. Chorus measured the following activity over the month of November 2009 based on thousands of user actions and more than 25,000 purchase and download attempts.
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Top 10 Most Recommended Apps Among Chorus Community: |
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| FREE | |
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2. Shazam |
FREE |
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3. Gowalla |
FREE |
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4. Loopt |
FREE |
| $0.99 | |
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6. Google Earth |
FREE |
|
7. PocketMoney |
$4.99 |
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8. iFitness |
$1.99 |
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9. WebMD Mobile |
FREE |
|
FREE |
|
|
Top 10 Free Apps for November 2009 based on buy attempts: |
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1. FunMail™ |
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3. redbox |
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4. ShopSavvy |
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5. HD Radio |
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6. Black Friday |
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7. Stain Brain |
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8. Waze |
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9. Nearest |
|
Top 10 Paid Apps for November 2009 based on buy attempts: |
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1. Touch DJ™ |
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5. Trillian |
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6. Park'n Find |
“Chorus demonstrates that social discovery of applications is a game-changing way of driving downloads of apps,” said Manish Jha, President and CEO of envIO networks, the company behind Chorus. “Over the past month, Chorus has given iPhone™ users an exciting new way to find apps from the people they trust most. For publishers looking to cut through the clutter, Chorus helps you tap into your most loyal fans to become ambassadors of your product.”
About Chorus
Chorus™ was developed by the team at envIO networks, inc. Chorus, is currently available as a standalone app from Apple's App Store via iTunes at http://tinyurl.com/ygcas9u.
About envIO networks, inc.
envIO Network's patent-pending Social Genome™ technology leverages social networks to help consumers discover relevant mobile apps and content. envIO is working with leading network operators, device manufacturers, publishers, developers and advertisers to incorporate the power and persuasion of the consumer's own social network into the mobile app and content selection process. envIO was founded by a seasoned entrepreneurial team with a track record of successful start-ups in the wireless platform and application spaces. The company is backed by premier venture capital companies, Matrix Partners and North Bridge Venture Partners.
