Kodak CMO to Share Forward-Looking Sales 2.0 Strategies in Featured Keynote

In a Sales 2.0 Conference special preview Q&A, Jeffrey Hayzlett reveals his thoughts on the intersection of sales and social media

SANTA CRUZ, Calif.--(EON: Enhanced Online News)--Sales Dot Two Inc., producer of the Sales 2.0 Conference series, today released an Insider Preview Q&A with Kodak CMO Jeffrey Hayzlett, who will keynote in the afternoon on March 9, 2010 at the upcoming Sales 2.0 Conference, San Francisco.

“mix with some of the best salespeople and professionals in the world.”

Hayzlett joins a host of high-profile speakers already slated to present at the conference, including The Facebook Era author Clara Shih; Michael Dunne, Research VP of Gartner Inc.; Brett Queener, SVP of Products at Salesforce.com; and Mark Woollen, VP of Social CRM Products at Oracle.

As CMO of Kodak, Hayzlett oversees the company’s worldwide marketing operations and manages a marketing team of about 700. Known as a speaker who shoots from the hip, he will share the story of Kodak's painful recovery from missing the transition into the digital age to repositioning its iconic brand for success in a Sales 2.0 era. Based on his own pioneering use of social media and cross-promotional platforms – including appearances on reality TV shows such as The Celebrity Apprentice with Donald Trump and several red-carpet appearances, including at the Academy Awards – Hayzlett will outline how sales leaders can engage customers and provide more value.

In the Insider Preview Q&A, Hayzlett offers advance insights on how to cultivate a Sales 2.0 mentality to keep companies moving forward. Hayzlett, who expresses a lifelong love of sales and selling, says he is excited about the opportunity to come to the conference and “mix with some of the best salespeople and professionals in the world.”

To schedule a media interview or secure a media pass for the Sales 2.0 Conference, email [e-mail]. For registration information, visit www.sales20conf.com/SF2010.

About the Sales 2.0 Conference

The Sales 2.0 Conference is a unique industry event addressing sales and marketing strategies that leverage SaaS technologies to sell more in today’s economy. The event is cohosted by Selling Power magazine publisher Gerhard Gschwandtner. Job titles represented will include CEOs, VPs of Sales, VPs of Marketing, VPs of Sales Operations, Division/Regional Sales Managers, Sales & Marketing Managers. Follow the Sales 2.0 Conference on Twitter at www.twitter.com/sales20conf. To register, visit www.sales20conf.com/SF2010.

About Sales Dot Two Inc.

Based in Santa Cruz, Sales Dot Two Inc. is an events company responsible for producing the Sales 2.0 Conference series.