WebMetro to Present Advanced PPC Tactics at Search Marketing Expo - SMX Advanced Seattle

SAN DIMAS, Calif.--(EON: Enhanced Online News)--Search engine marketing veteran and WebMetro Vice President of eMarketing Michael Behrens will share game-changing pay per click tactics for advanced online advertisers at the world’s leading search engine marketing conference SMX Advanced.

At the upcoming sold-out Search Marketing Expo – SMX Advanced, internet marketing agency WebMetro will share some of the hottest pay per click (PPC) advertising tactics for online marketers. Michael Behrens, Vice President of eMarketing at WebMetro and search engine marketing authority, will provide how-to details for some of the latest paid search tactics.

“Search marketing is very much predicated on the media optimization tactics we employ, but unfortunately these tactics are not fully appreciated by the majority of SEM advertisers. This will be a great opportunity to share some of our agency’s most successful tactics and how they can bring efficiency and effectiveness to the search engine marketing mix,” commented Behrens, who lives and breathes PPC advertising.

In the “Amazing PPC Tactics” session, the expert panel will provide insights that are actionable, measurable and can have an immediate impact for enterprise-level search campaigns. The beauty of this session is the audience walks away with a clear understanding of not only what are some of the most powerful tactics in PPC advertising but how to actually implement these tactics within the search engines.

Behrens serves on various committees and client forums for the search engines and was part of the council that created the new Google AdWords interface. He has presented on numerous advanced search marketing topics like proper attribution and advanced strategies for MSN/Bing. In addition, he is one of the architects of WebMetro’s internal online marketing technology DSMM Advantage™.

Search Marketing Expo – SMX Advanced is the only search marketing conference created exclusively for experienced internet marketers. Presented by the most accomplished search marketers in the world, the sessions at SMX Advanced are fast-paced, often controversial, and always information-rich.

SMX Advanced Seattle will be held June 8-9, 2010, at the Bell Harbor International Conference Center. The “Amazing PPC Tactics” session will be held June 9 from 3:00pm-4:15pm.

About WebMetro

Brands seek WebMetro to help them increase market share, lower acquisition costs, and penetrate new markets with internet marketing. Pairing WebMetro’s proprietary marketing technology DSMM Advantage™ with experience and fierce commitment to results, the internet marketing agency helps its clients dominate the marketplace. Based in Los Angeles, WebMetro’s internet marketing services include pay per click advertising, contextual and display advertising, search engine optimization, landing page optimization, web design and development, online video marketing, social marketing, and online marketing consulting. For more information, call 866.922.4632 or visit www.webmetro.com.