PlaySpan and IP Commerce Announce Partnership to Provide Global Payment Solutions for Social Developers & Digital Content Publishers

DENVER--(EON: Enhanced Online News)--IP Commerce (www.ipcommerce.com), the industry leader in Platform-as-a-Service for Commerce providing an open API platform and workflow engine and PlaySpan (www.playspan.com), the global leader in Monetization-as-a-Service™, today announced a partnership between the two companies to facilitate the delivery of PlaySpan’s monetization solutions to social & digital content developers through IP Commerce’s Managed Services Platform.

“Our acquiring and processing partners are increasingly focused on targeted market segments because different software developers need different tools and Value-Add Services”

The partnership enables last-mile innovation for the $2.1 billion digital goods market for social & digital content developers to attract, convert and retain more customers by offering a large variety of secure and convenient in-app payment methods bundled within segment-specific Workflow Templates that contain value-added services, modules and business rules enabled through the IP Commerce Managed Services Platform.

“The relationship with IP Commerce marks a significant merchant growth opportunity for PlaySpan’s Monetization-as-a-Service platform,” said Karl Mehta, CEO of PlaySpan. “Their established connectivity with leading acquirers and 360-degree platform approach allow us to immediately add valuable new distribution channels and fast-track strategic business agreements without technology lag times and associated costs.”

"Our acquiring and processing partners are increasingly focused on targeted market segments because different software developers need different tools and Value-Add Services," said Alfred ‘Chip’ Kahn IV, CEO, IP Commerce. “PlaySpan’s pioneering approach and global reach into the digital goods segment, coupled with a growing demand for digital content monetization solutions, makes them the ideal partner to facilitate strong growth in this integrated payments market segment.”

PlaySpan™ is the global leader in monetization solutions for more than 1,000 online games, social networks, and online videos. PlaySpan's patent-pending Monetization-as-a-Service™ platform enables publishers and developers to generate new revenue streams and grow ARPU.

PlaySpan’s global payments product, UltimatePay™ delivers over 85 global payment methods in 180 countries including credit cards, PayPal, mobile payments, and PlaySpan’s ULTIMATE GAME CARD®, the #1 selling multi-game pre-paid card, available in over 50,000 retail locations across North America and a growing list of countries worldwide.

PlaySpan is headquartered in Silicon Valley with offices in Ohio, Virginia, and Mumbai. Investors include Easton Capital, Menlo Ventures, Vodafone Ventures, Softbank Bodhi Fund, STIC, and Novel TMT Ventures. The company has won over 13 major awards in the past 3 years, was honored by Inc Magazine as one of the fastest growing companies in its Inc 5000 list for 2010 and was named to Business Insider’s prestigious Digital 100 for 2010.

For more information about PlaySpan, visit: http://developer.playspan.com.

About IP Commerce

Based in Denver Colorado, IP Commerce, Inc. provides the first cloud-computing platform for commerce - a highly flexible family of payment, data, value-added service, and Federated Identity APIs coupled with workflow, commercialization, and governance resident in the Platform - built to ignite application developer innovation and enable payment service providers to focus on innovation and growth through integrated payments.

Whether developing a payment application, or addressing the needs of a community of Software Companies as a payment service provider, the Platform provides a white-labeled approach to integration, promotion, acquisition and activation.

IP Commerce maintains partnerships with some of the world’s most respected financial institutions and software companies. Leading investors, including Meritage Funds, Venrock, Total Technology Ventures (TTV) and Iron Gate back the company. For more information visit www.ipcommerce.com