NEW YORK--()--Tremor Media, the largest independent online video advertising company, announced today the appointment of Jim Rossman to their Board of Directors. Mr. Rossman, President and COO of AKQA, Inc., will provide strategic guidance to the Tremor Media executive team leveraging his more than 15 years of experience and successes in the emerging and digital media space.
“Tremor Media is fast becoming the go-to marketing outlet for major brands who spend online. Having a strategic digital insider like Jim on our board will help us further our lead and continue to define how we can best serve the needs of the world’s largest marketers”
At AKQA, Mr. Rossman is responsible for all service delivery, client relationships, new business development and resource management affairs of the Agency. In serving clients, selling business and enhancing all aspects of the Agency’s operations, he plays a critical role in the planning, decision making, and execution of industry pacesetter AKQA’s overall strategic plan.
"Tremor Media is fast becoming the go-to marketing outlet for major brands who spend online. Having a strategic digital insider like Jim on our board will help us further our lead and continue to define how we can best serve the needs of the world’s largest marketers," commented Bill Day, Chief Executive Officer, Tremor Media.
Previously, Mr. Rossman was the COO of Digitas and has held various management roles at Wunderman and Young & Rubicam. Mr. Rossman holds a B.A. in Economics from Trinity College and an MBA from the Kellogg School of Management at Northwestern University, where he concentrated in Marketing and Strategic Planning.
About Tremor Media
Founded in 2006, Tremor Media (www.tremormedia.com) provides in-stream video advertising solutions to Fortune 1000 brand advertisers and top tier publishers and is widely regarded as the leading video company online. Leveraging their innovative video ad formats and the Acudeo® publisher technology, Tremor Media delivers the mass reach and campaign results advertisers should expect fromdigital video. Tremor Media is the only video ad platform that pre-approves content at the video stream level, finally giving advertisers control and full confidence in brand safety. Powered by the award-winning SE2 Engagement Engine, Tremor Media’s real-time intelligence gets smarter at finding and engaging viewers with every ad served, enabling the company to welcome and encourage pay-only-for-engagement pricing. Tremor Media is a privately held company headquartered in NYC with 10 national and international offices.