PALM BEACH GARDENS, Fla.--()--Couture Homes announced today that it has recently completed three custom homes from its Lifestyle Collection™ and sold an additional four Lifestyle Collection Homes in Old Palm Golf Club (www.OldPalmGolfClub.com), with a total value of more than $22.5 million. Couture Homes has quickly become one of Palm Beach County’s leading custom builders of luxury homes, thriving even in the down housing market by reinventing every facet of the custom building process. At the core of Couture’s unique approach to designing and building homes is its proprietary Lifestyle Discovery Process™, which is based on ethnographic research methods that discover the client’s lifestyle and guides the home-design process.
“Couture’s Lifestyle Discovery Process™ is actually a multi-dimensional experience, where we meet with the client and work our way through an extensive set of proprietary conversations”
“Our Lifestyle Discovery Process™ which was developed with some of the nation’s leading business ethnographers, allows us to see beyond our own preconceptions and immerse ourselves into the client’s life story,” explained Todd Ullom, a Couture co-founder. “Many times, what we find out even surprises our clients, as we collaborate to envision their luxury home. This ‘contextual-based’ research is key to uncovering our clients’ individual lifestyle needs, wants, and desires, while establishing priorities, color preferences, and design parameters.”
“Couture’s Lifestyle Discovery Process™ is actually a multi-dimensional experience, where we meet with the client and work our way through an extensive set of proprietary conversations,” explained Todd Ullom. “We delve into the typical questions that other builders may use, such as demographics, prior home history, and even what type of pets the client has. But we also follow other lines of discussion, that may, at first, seem odd, such as how guests are seated at a typical dinner party, what food our clients like to prepare, eat, and serve, and even how the client personally perceives and expresses concepts of wellness and beauty. We work our way at this level of detail through the full range of lifestyle activities, like sleeping habits, bathing preferences, issues of security and safety, playtime, exercise, family interactions, and much more. Only when we complete this process do we feel fully prepared to develop a customer-relevant architectural product: a bespoke home.”
“The Couture Homes team is professional in every sense of the word. What we thought would be impossible--building a house a thousand miles away--has become a joy-filled experience. In our opinion Couture Homes is the hallmark of Florida home builders,” said Mary Anne Sansone, an owner of a Couture home.
About Couture Homes
From its very inception, Couture Homes (www.Couture-Homes.com) has always been more than just a business to its founders, Todd Ullom and Gary Hartogh. In fact, home building is a passion fueled by deeply held beliefs. “We build Great Homes by creating a customer-centric, process-driven building company that delivers more value to our customers than any other luxury builder in Southeast Florida,” explained Todd Ullom.
“Our goal,” Gary Hartogh added, “is to create places where people feel as though their homes are designed and built around their individual lifestyles. Building a Great Home requires the creativity and expertise of a large group of professionals – architectural, engineering, and builder-craftsman – and Couture has learned how to organize and managing this group as a team, because that’s the only way to deliver a Great Homes…on time.”
Couture Homes is based in Jupiter and has been in the business of designing and building estate homes for four years. In addition to Old Palm Golf Club, Couture builds throughout Palm Beach and Northern Broward Counties. The company also has a commercial division, specializing in high-end medical office buildings.
About Couture’s Founders
Todd Ullom has 25 years of experience in building and developing residential and commercial real estate. He has built luxury homes for professional athletes, Fortune 500 CEO’s, business professionals, and successful entrepreneurs throughout the United States. He is a graduate of Georgia Tech, well-respected among industry peers and is a frequent speaker on innovation, process improvement, cycle time reduction, and homebuyer motivations.
Gary Hartogh has over 30 years’ experience building and developing luxury homes in gated residential communities and commercial projects in South Africa, Europe and the United States. As the leader in luxury homes in South Africa, Gary led many innovations in luxury living including high security homes and communities, home automation and home designs. Combining his strong desire to satisfy customers with his technical knowledge, Gary has been intimately involved with clients to design, develop and build more than 500 luxury homes.
For more information about the company visit www.Couture-Homes.com.
