Scentsy Fragrance Releases Fall/Winter 2012 Catalog

MERIDIAN, Idaho--(BUSINESS WIRE)--Scentsy Fragrance, the rapidly-growing, international party-plan company, released its Fall/Winter 2012 Catalog on September 1, featuring 12 new fragrances and 23 new Scentsy Warmers. The Fall & Winter fragrance collection is focused on warm, inviting and recognizable gourmand recipes without the traditional emphasis on cinnamon. Four new fragrances that reflect this direction are Dulce de Leche, Frosted Ginger Cookie, Apple Press, and Buckleberry.

“Apple Press is a great example of this. It has a fresh, bold and natural-smelling apple fragrance without any ‘plastic’ or ‘candied’ notes that are common among competing apple fragrances.”

“At Scentsy, we strive to deliver fragrances that are true representations of natural ingredients,” said Heidi Thompson, President of Scentsy, Inc. and co-owner with her husband Orville. “Apple Press is a great example of this. It has a fresh, bold and natural-smelling apple fragrance without any ‘plastic’ or ‘candied’ notes that are common among competing apple fragrances.”

The debuting Scentsy Warmers feature unique shapes and patterns in neutral pallets, perfect for the fall and winter months. One new warmer, Bandeau, features whimsically stacked pale-green saucers that lean to and fro; a youthful design that fits seamlessly into spaces ranging from classic to contemporary.

Scentsy is expanding its Layers by Scentsy line of personal and laundry care products by offering each of its personal care products in 20 of Scentsy’s most popular fragrances and by introducing two new products: bath tablets ($10) and hand soap ($6). Additionally, Scentsy is launching a line of customizable scented greeting cards that can be purchased and mailed through an online store called Sincerely Scent.

The Fall/Winter 2012 Catalog also features Scentsy’s newest Charitable Cause Warmer to benefit Special Olympics—Champion. Special Olympics unleashes the human spirit through the transformative power and joy of sports every day around the world. Through sports training and competition, they offer both children and adults the chance to continue their development as athletes and experience all the joy, accomplishment, and camaraderie that accompanies athletic competition. Through February 28, 2013, Scentsy will donate $8 from the sale of each Champion Warmer ($35) to Special Olympics.

About Scentsy Fragrance

Scentsy Fragrance is a rapidly-growing, international party-plan company, offering a variety of home and personal fragrance products. The simplicity and value of its flagship product, scented, wickless candles heated in decorative ceramic warmers, provides a better alternative to burning wicked candles. Scentsy Fragrance also offers the Scentsy Buddy, large and small versions of plush animals with a fragrant Scent Pak™ inside and Layers by Scentsy, a personalized fragrance experience that lets customers build a signature scent using 11 body and laundry care products. Scentsy Fragrance products are sold through a network of more than 200,000 Independent Consultants running home-based businesses in the United States, Puerto Rico, Guam, Canada, Germany, the United Kingdom, and Ireland. Visit us at www.scentsy.com.