James Avery Jewelry Opens New Location in West County Center in Des Peres, MO

Jeweler opens first Missouri store, invites customers to Grand Opening event

KERRVILLE, Texas--(BUSINESS WIRE)--James Avery, a family-owned jewelry retailer, announces today the opening of their Des Peres, Missouri location in West County Center. The new store is located at 119 West County Center on the upper level across from Coldwater Creek and features an extensive selection of typically hand-crafted designs offered primarily in sterling silver and 14k gold, and in various sizes and gemstones. The West County Center location is open from 10 a.m. to 9 p.m. Monday through Saturday and 11 a.m. to 6 p.m. on Sunday.

Chris Avery, CEO and President of the company, comments, “We’re very excited to bring James Avery Jewelry to the Des Peres community with the addition of the West County store. We’re pleased to expand into this new market where we believe many people share the same values of our company. This location will make shopping more convenient for our existing customers and allow us the opportunity to introduce James Avery to new customers in the St. Louis area.”

Guests are invited to attend a Grand Opening celebration at the new location on Thursday, September 27^th from 5:00 p.m. to 7:00 p.m. Refreshments will be served and guests will have the opportunity to meet the store associates and enter special drawings for jewelry and other prizes.

The West County Center location is James Avery’s first in Missouri and the company’s second Midwestern venture following a new store opening in Overland Park, Kansas earlier this spring. Learn more about James Avery and the new St. Louis location by going online to www.jamesavery.com/stlouis.

About James Avery Jewelry – Established in 1954, James Avery Jewelry offers high quality, hand-crafted jewelry in sterling silver, gold and gemstones. From a one man endeavor in his mother-in-law’s garage, the company has grown into a team of 2,000 designers, craftsmen, sales associates and support staff offering unique designs to customers throughout the nation. Each design is originated by skilled individuals in the company‘s design studio and then finely crafted and produced by artisans predominantly in the Texas Hill Country. James Avery jewelry is available at retail stores and online at www.jamesavery.com. More information about James Avery is available online at www.jamesavery.com/about or on Facebook at www.facebook.com/JamesAvery.