Time Warner Cable Kicks Off Football Season with a New ‘Enjoy Sports Better’ TV Spot Featuring Victor Cruz

NEW YORK--(BUSINESS WIRE)--Time Warner Cable (NYSE: TWC) continues to enjoy its recently announced partnership with Victor Cruz, #80 wide receiver, by presenting ‘Ball Machine,’ a TV spot debuting today across Time Warner Cable’s footprint. The spot features Cruz and playfully delivers the message that with Time Warner Cable video and Internet, he can enjoy his favorite shows and content, anywhere and anytime he wants.

Starting today, viewers can see how Cruz catches a number of his devices thrown by a ball machine -- his smartphone, his tablet, his PC and even his 60 inch TV. The commercial serves as a fun way of showing the variety of devices customers can use to watch their favorite shows, just like Cruz.

Time Warner Cable’s “Enjoy Sports Better” partnership with Cruz also encompasses online media including: Time Warner Cable’s YouTube channel, Twitter and English and Spanish Facebook pages, www.facebook.com/twc and www.facebook.com/micultura where fans will see the recently launched “Enjoy Sports Better” tab giving fans the opportunity to engage more deeply with the sports that they love.

To view the ‘Ball Machine “Enjoy Sports Better” TV Spot featuring Victor Cruz, visit Time Warner Cable’s You Tube Channel at:  http://bit.ly/QFawdf

About Time Warner Cable

Time Warner Cable Inc. (NYSE: TWC) is among the largest providers of video, high-speed data and voice services in the United States, connecting more than 15 million customers to entertainment, information and each other. Time Warner Cable Business Class offers data, video and voice services to businesses of all sizes, cell tower backhaul services to wireless carriers and, through its NaviSite subsidiary, managed and outsourced information technology solutions and cloud services. Time Warner Cable Media, the advertising arm of Time Warner Cable, offers national, regional and local companies innovative advertising solutions. More information about the services of Time Warner Cable is available at www.timewarnercable.com, www.twcbc.com, www.navisite.com, and www.twcmedia.com.