TORONTO--(North Plains Systems Holdings, Inc. L.P., the largest pure-play DAM provider of digital asset management (DAM), today announced that Nick Van Weerdenburg, senior product marketing manager at North Plains, will be speaking at the Henry Stewart DAM Chicago Conference, on September 13, 2012. He will be joined by North Plains’ customers, Frank Chagoya, executive print production manager, asset management at Leo Burnett USA and Linda Ziemer, manager of DAM at Arc Worldwide, the marketing services unit of Leo Burnett. The presentation will provide a real-world discussion of how creative agencies, like Leo Burnett, evolve its DAM strategies to address the needs of clients and staff.)--
“Strategies for Evolving DAM in Creative Organizations”
During the day-long conference, North Plains will be showcasing TeleScope and Xinet products at the North Plains booth. Although each solution is a powerful DAM system in its own right and utilized by customers to achieve strong ROI, the combination of the two systems provides the optimal solution to address organizations’ rich media management needs. Together the solutions allow companies to increase their competitiveness, reduce time to value, increase regional relevance and minimize cost while ensuring brand compliance.
The joint presentation between North Plains and Leo Burnett, “Strategies for Evolving DAM in Creative Organizations” will address how DAM in creative organizations evolves as it addresses multiple DAM solutions for different organizational needs. As TeleScope and Xinet users respectively within their organizations, Frank Chagoya and Linda Ziemer will share their decade of experience with enterprise and production DAM solutions. During this session, they will outline the key strategies they see as necessary for the continued evolution of DAM to support the needs of creative organizations and their clients.
|Henry Stewart DAM Chicago 2012|
|Case Study: “Strategies for Evolving DAM in Creative Organizations,” Thursday, September 13, 2012 at 10:50 a.m. Central|
|Nick Van Weerdenburg, Senior Product Marketing Manager|
|Frank Chagoya, Executive Print Production Manager, Asset Management at Leo Burnett USA|
|Linda Ziemer, Manager of Digital Asset Management at Arc Worldwide|
|September 13, 2012|
|Intercontinental, Chicago Magnificent Mile|
|505 North Michigan Avenue Chicago, IL 60611|
About North Plains Systems, Inc.
Named the largest pure-play digital asset provider by analyst firm Frost & Sullivan, North Plains Systems is the world leader in managing the digital assets and publishing processes that create the vast majority of digital and print communications. By providing software and services that enable companies to shift from content management to digital supply chains and multi-channel publishing processes, North Plains helps companies manage their brand, expand their rich media communications across multiple channels, and deliver higher quality content faster, at lower cost. For more information, please visit www.northplains.com.