Nad’s Introduces World’s First “Nose Wax”

Innovative New Product Cleans Up the Nose -- On the Inside and Out

LOS ANGELES--(BUSINESS WIRE)--Nad’s, the Hair Removal Experts, have announced the launch of Nad’s Nose Wax for Men and Women, a complete DIY nose wax system for removing unsightly and embarrassing nose hair.

“Nad’s Nose Wax continues our twenty year tradition of providing innovative, at-home solutions for removing unwanted body hair and everyday problem solving in general.”

Containing chamomile and aloe, Nad’s Nose Wax is applied with the unique Nad’s SAFETIP™ applicator that is designed to target the hair around the edge of the nostril, only removing hairs that are sticking out or easily noticed. The specially formulated wax can also be used to remove blackheads from the nose’s surface.

“Nose hair is such a turn off, and I am so excited to have found a simple way for people to get rid of it,” said Sue Ismiel, CEO and Founder of Sue Ismiel & Daughters, the creators of the Nad’s products and brand. “Nad’s Nose Wax continues our twenty year tradition of providing innovative, at-home solutions for removing unwanted body hair and everyday problem solving in general.”

Each package of Nad’s Nose Wax contains 3 treatment packs, a “Moustache Stencil” for men, Post Wax Calming Wipes and Antibacterial wipes. Nad’s Nose Wax retails for $29.99 and is available online at www.nads.com.

Currently celebrating its 20^th anniversary of bringing innovative hair removal products to the global public, Nad’s was founded by Sue Ismiel, a mother who created an effective, natural, no heat, hair removal product for her young daughter from ingredients she took from her own kitchen. The use of Nad’s Natural Hair Removal Gel spread from Sue Ismiel’s family to friends, and ultimately, to the entire consumer market of Australia, winning awards and dominating its category. In 1998, Nad’s Natural Hair Removal Gel entered the United States market in what was the most successful product launch of its kind, and is now also sold in the UK, New Zealand and Middle East.