MINNEAPOLIS & BOCA RATON, Fla.--()--Fision, the leading sales and marketing automation SaaS provider, today announced an agreement with 3Cinteractive, the leading provider of cloud-based, enterprise mobile solutions, to leverage its Switchblade platform to extend sales and marketing automation across messaging, mobile web, smartphone apps, voice, and social media.
“Control, compliance and measurement of campaign distribution across all media channels has always been a recurring problem for businesses”
“Control, compliance and measurement of campaign distribution across all media channels has always been a recurring problem for businesses,” said Mike Brown, CEO of Fision. “This agreement furthers our mission to provide a simple solution that optimizes that effort. Mobility is the next mainstream media channel and the capabilities of 3Cinteractive extend the power of Fision to address that demand.”
Fision’s platform allows enterprises and small businesses in manufacturing, health care, retail, financial and business services to store, customize and distribute marketing materials, giving companies real-time metrics on customer behavior. Switchblade, 3Ci’s cloud-based mobile platform, provides businesses with a single platform to deploy multi-channel mobile applications to any mobile device throughout the world. The combination of these capabilities will extend Fision’s offering to include mobile solutions that engage consumers and increase their lifetime value.
After decades of helping corporate marketing executives develop, organize and distribute integrated global campaigns, the Fision Sales and Marketing Automation Platform was developed to control, streamline and measure the process. Fision bridges marketing asset management and sales enablement, putting the power of businesses’ marketing strategy in the hands of their sales force. The Fision platform aligns marketing and sales by providing marketing the control maintain legal and brand consistency and compliance, and sales the autonomy to customize and personalize marketing collateral across multi-channel distribution. Headquartered in Minneapolis, with an office in Dallas, Fision has over 70,000 users across 21 countries. For more information about Fision, visit: http://www.fisiononline.com or follow Fision on Twitter @fisiononline and on Facebook at http://www.facebook.com/FisionOnline.
3Cinteractive (www.3Cinteractive.com) is an enterprise mobile solutions provider. 3Ci provides the technology and expertise that help the enterprise unlock the strategic value of mobile within their business. Our cloud-based platform, Switchblade, integrates into our clients' systems and extends business and communication processes to any mobile device - turning mobile from an idea into a productivity and revenue enhancement tool. Our platform's multi-channel capabilities and flexible configuration tools allow an enterprise to get to market quickly and stay ahead in a fast-changing mobile environment - while eliminating constraints on internal resources. 3Ci recently ranked 12th on Forbes’ list of America’s Most Promising Companies. Founded in 2005, 3Ci is a long-standing member of the CTIA and MMA. Follow 3Cinteractive on Twitter @3Cinteractive and on Facebook at www.facebook.com/3Cinteractive.