William Mills Agency Updates Logo, Website, Brand Identity

New look embodies company’s financial industry experience and technology knowledge while adhering to core founding principles

ATLANTA--(BUSINESS WIRE)--William Mills Agency, provider of financial public relations, marketing and creative services for companies around the globe, today introduced its new logo, website and brand identity. For 35 years, William Mills Agency has been a trusted public relations and marketing firm in the financial industry. The new logo and brand identity better reflect the company’s broadened focus on the communication platforms of the 21^st century while still adhering to its core founding principles.

“The new branding reflects the positive changes and capabilities our company represents.”

“While our values and hard work ethic will always remain a part of our legacy, the agency continues to evolve, adapt and enhance the services we provide not only for our clients, but also for our friends in the financial media and others we serve,” said William Mills III, CEO of William Mills Agency. “The new branding reflects the positive changes and capabilities our company represents.”

As the agency continues to expand its capabilities, the company wanted its identity to reflect that it is a comprehensive strategic communications firm for the financial industry. Due to increased client demand, William Mills Agency has adapted and embraced new communication platforms and enhanced services to better assist its clients in promoting their capabilities to the industry. Over the last several years, William Mills Agency has continued to grow brand identity, advertising and website development services while keeping its clients up to date with new communication methods, by adding social media marketing, search engine optimization and promotional video capabilities.

The new William Mills Agency identity embodies the agency’s financial industry experience, technology knowledge and ability to create relevant integrated content for the financial markets. The new streamlined website includes a modernized and easy to navigate appearance which allows visitors to quickly find information. The site also reiterates William Mills Agency’s value proposition and dedication to both its clients and the media.

About William Mills Agency

William Mills Agency is the nation’s largest independent public relations and marketing firm to the financial services industry. Founded in 1977, the Atlanta-based company has established its reputation in the industry through the successful execution of media relations, marketing services and crisis communications campaigns for hundreds of companies ranging in size from entrepreneurial start-ups to large, publicly traded corporations throughout North America and Europe. For more information, please visit www.williammills.com.