WaterSmart Software Helps Reduce Water Use for City of Cotati, CA

COTATI, Calif.--(BUSINESS WIRE)--WaterSmart Software, a water efficiency solutions company that helps utilities conserve water, today announced the results of a pilot program with the City of Cotati that reduced water demand among participating users by 5% in the first 6 months, and maintained the savings throughout the year. Overall, the pilot program saved over 2 million gallons of water and increased customer engagement by 10 times.

“This pilot program proves WaterSmart’s customer-engagement platform is one of the easiest and most efficient ways for utilities to reduce water demand”

“This pilot program proves WaterSmart’s customer-engagement platform is one of the easiest and most efficient ways for utilities to reduce water demand,” said Peter Yolles, CEO of WaterSmart Software. “By engaging rate payers directly with proven behavioral science methodologies, WaterSmart drives down demand without costly retrofits and capital improvements.”

WaterSmart provides a turnkey, cloud-based platform for water utilities to educate residential customers about their water use and make personalized recommendations on how to conserve water. WaterSmart uses the power of social norms to improve customer engagement, elevate consumer interest in saving water and money, and increase participation in utility-sponsored efficiency programs.

WaterSmart’s print or email Home Water Reports display a household’s water use, compare their consumption to similar-sized neighbors, and provide water-saving recommendations. Residents can also register online at WaterSmart’s Consumer Portal to view more detailed water use history and browse the full list of rebate programs and water efficiency tips. Internally, City of Cotati staff can access customer data, reports and analytics in WaterSmart’s Water Efficiency Dashboard.

“WaterSmart’s solution enables us to have sustained, personalized communications with our customers. The Home Water Reports generated a measurable increase in interest in the City’s water conservation programs,” said Damien O’Bid, Director of Public Works/Engineering for the City of Cotati. “We now have consumption, real estate and program participation information in one place, so we can make intelligent, cost-effective choices.”

About WaterSmart Software

WaterSmart Software helps water utilities make it easier for their customers to save water and save money. WaterSmart deploys sophisticated analytics and behavioral science tools to municipal water suppliers in cloud-based software. P. Yolles and R. Steiner founded WaterSmart Software in 2009 in San Francisco. The company won Imagine H2O’s water efficiency prize in 2010. WaterSmart’s solution is available to water suppliers throughout the U.S. and Canada and can be deployed in less than a month. For details, visit www.watersmartsoftware.com.

About the City of Cotati’s Water & Sewer Division

The City of Cotati is located 45 miles north of San Francisco, California in Sonoma County. The municipal water department serves 7,500 residents in 2,000 households. Imported Russian River water purchased from the Sonoma County Water Agency, along with supplemental local groundwater sources, supply residents with fresh water. Cotati promotes the wise use of water resources by offering conservation programs, rebates and developing partnerships with regional water agencies and local organizations.