Oriella PR Network Adds New Partners in India and Australia

Leading Boutique Agency Network Now Reaches All Four BRIC Economies

LONDON & SAN FRANCISCO--(BUSINESS WIRE)--Oriella PR Network (www.oriellaprnetwork.com) today announced that it has added new partners in India and Australia to its alliance of leading independent communications firms around the world. Candour Communications of India and Blackie McDonald Communications Group in Australia are the newest additions to the global network, which now comprises 18 firms with a direct presence in 25 countries.

“The addition of these two partners sets Oriella up to support global companies in almost every major and developing market in the world. We’re delivering on our promise of global strategy, local results.”

Oriella has added two important regions to its global reach with the addition of these new partners in India and Australia. Australia has long been a first point of entry for English speaking companies moving to Asia Pacific. And the BRIC economies of Brazil, Russia, India, China are widely recognized as having the potential to become the four most dominant in the world in the years ahead. In addition to Candour Communications in India, Oriella added Buman Media in Russia and EASTWEST PR in China earlier this year. VIANEWS in Brazil has been an Oriella partner for several years.

“We spent a lot of time getting to know both Blackie McDonald and Candour by working with each of them on a few joint initiatives during the past year. We’ve been impressed with the leadership, creativity and client results at each agency,” said Sabrina Horn, President and CEO of HORN, Co-Founder of Oriella PR Network. “The addition of these two partners sets Oriella up to support global companies in almost every major and developing market in the world. We’re delivering on our promise of global strategy, local results.”

About Blackie McDonald

Australian firm Blackie McDonald (www.bmcd.com.au) was founded in 1988 and is based in Sydney. The firm’s core competency is public relations for technology companies, but its consultants have experience across banking and finance, business, services, IT and telecommunications, consumer electronics and retail sectors. Current clients include Qantas, Panasonic, EMC, SAS, Lexmark, RSA and several others.

About Candour Communications

Candour Communications (www.candour.co.in) is a full service PR firm headquartered in Delhi, with operations in Mumbai, Bangalore, Kolkata, Chennai and Pune as well as affiliate relationships in 15 major media centers across India. The firm specializes in technology as well as education, healthcare, financial services, retail and lifestyle industries.

Candour president Drubajyoti Gayan talks about what’s happening in India across business, technology and PR sectors in this interview on Oriella’s blog The Orbit (http://bit.ly/OGQCPf).

India and Australia will be featured in Oriella’ sixth annual Digital Journalism Study (http://www.oriellaprnetwork.com/research), a yearly survey of more than 500 journalists that analyzes the impact of digital media on newsgathering around the world. The 2013 report is due out in May.

About Oriella

Oriella is a tightly knit alliance of 18 agencies in 25 countries around the world. The network was co-founded in 2006 by Horn (www.horngroup.com) and Brands2Life (www.brands2life.com) — the top independent agencies in the US and the UK respectively – to address the hole in the market for effective global public relations.

Oriella agencies specialize in integrated PR, social media and digital communications. The network represents global brands and startups in business and consumer technology sectors across The Americas, EMEA and Asia Pacific. For more information, email info at oriellaprnetwork.com or connect on Twitter at @oriellanetwork.