SALT LAKE CITY--()--The first nationwide traffic information reporting service for Spanish-language radio stations is being created due to a partnership between Radiate Media and Stardome Radio Networks.
“Traffic reporting has existed before on Spanish-language radio, but not with this level of detailed data to such an extent across the county”
“Traffic reporting has existed before on Spanish-language radio, but not with this level of detailed data to such an extent across the county,” said Anthony Hernandez, Managing Director/CEO of Stardome Radio Networks. “The Hispanic radio market is increasingly influential—there are more than 50.5 million cumulative listeners, a lot of whom are on the road. So we’re proud to be the first to offer them a level of traffic reporting that, frankly, is long overdue.”
According to their new agreement, Stardome will offer a new traffic reporting service powered exclusively by Radiate’s world-class traffic data to the entire Stardome network of affiliated and prospective affiliate radio stations.
“Entering hundreds of new markets and stations across the county is an exciting new opportunity, and one that we’re absolutely prepared for,” said Gary Lee, VP of Broadcast Relations at Radiate Media. “We work hard to make sure we’re providing the most up-to-date and timely traffic data. Partnering with Stardome is a win for Radiate, a win for Spanish-language radio and ultimately a win for the listener.”
About Radiate Media
Connecting businesses with customers on air, online and on the go, Radiate Media (www.radiatemedia.com) provides hyper-local content, traffic information, advertising, and interactive marketplace solutions to top-rated television, radio, and print media partners nationwide.
About Stardome Radio Networks
Stardome Radio Networks (www.stardomemedia.com) is a wholly owned subsidiary of Stardome Media Group (a privately owned company) with innovative & interactive concepts that now reach over 85% of today’s important U.S. Hispanic radio audience segment. Stardome is a leading US provider of Spanish-language network programming, syndication, and network sales representation, offering a cost-effective “one-stop shop” for broadcasters and advertisers desiring to reach this unique target audience. Stardome is led by a management team of network radio industry experts including some of the leading pioneers in Hispanic radio syndication in the U.S. Stardome provides programming and services to several broadcast companies including Entravision Communications, Clear Channel Radio, Lotus Broadcasting, Spanish Broadcasting System, and many more. Stardome’s programming and services offerings include MexMix Regional Mexican Hits; ALMA Spanish Positive Hits; Escuchame Tu Audio Prep Service; El Show de Carmen Jara; CNN en Espanol Radio News; Hector Herrera Show; La Hora Chida Weekly Show; Los Mexitazos de la Semana; and other premium syndicated shows and network radio services offered to the broadcasting and digital media industry looking to reach the Hispanic market. Stardome also boasts over 150 digital and interactive radio game show formats for the industry.