MOM Brands Cereals Win Cooking Light Taste Test Awards

Malt-O-Meal^® Honey Nut Scooters^® and Three Sisters^® Honey Oaties^® honored as 2012 Winners

MINNEAPOLIS--(BUSINESS WIRE)--Cooking Light^® magazine named two MOM Brands^® cereals to its 2012 “Taste Test Awards,” list, which appear in the magazine’s October issue. Malt-O-Meal Honey Nut Scooters was awarded the Grand Prize honor in the Honey Toasted Os cereal category, while Three Sisters Honey Oaties received a Taste Test Award. This is the second year in a row that MOM Brands cereals have been featured in the annual award list.

“A sweet malty note complements nutty, whole-grainy goodness (a serving provides 25% of the 48g daily whole-grain recommendation).”

Nicknamed “The Tasties,” the Cooking Light awards highlight America’s best-tasting and healthiest grocery store products from across the country in 13 categories. To qualify, foods must be available in major markets nationwide and meet certain nutritional criteria; products that contain artificial trans fats, too much salt or too much saturated fat are not considered. Cooking Light editors and registered dieticians conduct a blind taste-test of 200 finalists to come up with the annual list of 30 winning products.

“We’re always proud when top experts on eating well reinforce what our loyal customers have been telling us for years, and what we’ve known for years – that MOM Brands offers a better choice when it comes to feeding their families,” said Linda Fisher, MOM Brands’ director of corporate communications. “All of our cereals hit the sweet spot of what consumers are looking for – high quality, great-tasting, and friendly on the wallet – and Honey Nut Scooters and Honey Oaties are no exception.”

Here is what Cooking Light had to say about the MOM Brands selections:

• GRAND PRIZE WINNER – Malt-O-Meal Honey Nut Scooters
  “A sweet malty note complements nutty, whole-grainy goodness (a serving provides 25% of the 48g daily whole-grain recommendation).”
• TASTE TEST AWARD – Three Sisters Honey Oaties
  “Nice crunch with a strong almond flavor; nuttier than a Three Stooges marathon.”

One of the company’s best-selling cereals, Honey Nut Scooters is made with real honey and no artificial colors or flavors. They also have fortified vitamins and minerals as well as a Whole Grain stamp of approval from the Whole Grains Council for packing in 12 grams of whole grain per serving.

Honey Oaties, free of artificial flavors or preservatives, hydrogenated oils and high fructose corn syrup, is made with 100 percent wind-generated electricity – making it a sustainable, sensible choice families love. Three Sisters brand cereals are sold exclusively at Whole Foods Market stores in the United States.

These wins follow hot on the heels of last year’s “Tasties” honors for MOM Brands. In 2011’s frosted shredded wheat cereal category, Malt-O-Meal Frosted Mini Spooners^® was named Grand Prize Winner and Three Sisters Sweet Wheat^® was a Taste Test Award winner.

The 2012 Taste Test Awards appear in the October issue, on newsstands now, and available online at CookingLight.com/TasteTestAwards.

About MOM Brands
MOM Brands is the largest family owned cereal company in the U.S. The company has produced quality cereal products since 1919 and manufactures many varieties of oatmeal, family favorite ready-to-eat and natural cereals as well as its original, farina-based hot cereal. Today, one in 10 servings of breakfast cereal eaten every day is a MOM Brands cereal. Dedicated to finding better ways to make a better breakfast at a better price, MOM Brands is continually innovating to produce, package and transport its cereals in ways that reduce environmental impact. For more information about MOM Brands and its cereal products please visit www.MOMBrands.com