New Resource for Baby Boomers Allows for Worry-Free, Honest Retirement-Planning

BURLINGTON CITY, N.J.--(BUSINESS WIRE)--Baby Boomers, who make up more than one-quarter of the entire U.S. population, will be retiring over the next 19 years at the startling rate of 10,000 people a day, according to the Pew Research Center. This means that by 2030 nearly one-fifth of the U.S. population will be retired.

“SafeMoney.com is where we showcase the best, most trustworthy advisors we have found around the nation and assist pre- and post retirees by educating them on their finances and pointing them to the right advisor.”

Unfortunately, according to Safe Money Co-Founder and President Brent Meyer, this massive population can sometimes find themselves falling prey to financial advisors who may not always have their best interests at heart. This is why he started Safe Money Resource, a company that exists solely to provide seniors with the education and empowerment to take control of their finances and make wise retirement choices.

“I worked in the financial services industry and I kept seeing how the big, well-known companies would take advantage of advisors and their senior clients. After 12 years of witnessing tactics that were more in the best interest of the company’s bottom line than the best interest of the retiree, I couldn’t take it anymore. I knew I had to do something to help these people,” says Meyer. “I realized there was a need in the market for a company that wasn’t owned by any insurance carrier and wasn’t influenced by the almighty dollar.”

With the launch of www.safemoney.com today, Meyer is realizing his goal of giving pre- and post-retirees a one-stop shop to find the nation’s most trustworthy financial advisors. All advisors have been pre-screened by Safe Money Resource to ensure they work hard for the long-term financial safety and happiness of seniors, not for the commission. The website aims to provide everything pre- and post-retirees need to get started on the road to safe, secure financial planning.

Safe Money is comprised of a small, independent group of licensed fixed index annuity experts and gives information-seekers age 50 and older solid financial-planning resources on everything they need regarding financial safety, principal protection, retirement-planning and income-planning.

“The difference between Safe Money Resource and big insurance companies is that we offer you the expertise and resources of the best independent insurance carriers across the country and not just the special interests of one company,” says Meyer. “SafeMoney.com is where we showcase the best, most trustworthy advisors we have found around the nation and assist pre- and post retirees by educating them on their finances and pointing them to the right advisor.”

The business model of Safe Money is simple: to bridge the gap between the independent, trustworthy advisors and the retirees, or soon-to-be retirees, who so desperately need the best advice for their lives.

“We operate on the principle of planning your safe money first by helping you build a solid foundation of guaranteed lifetime income,” says Meyer. “Without diversification of retirement assets and this foundation of safety, your retirement plan can and will crumble, especially in this economy.”

To learn more about your Safe Money Resource and how to retire safely, visit www.safemoney.com.

ABOUT SAFE MONEY RESOURCE

Safe Money Resource was founded as a much-needed resource for the baby-boomer generation of retirees and is comprised of independent agents who are defined by their integrity, knowledge and ethics. Safe Money Resource operates on the belief that education is empowerment.