Samsung M400 Helps Seniors and People with Disabilities Stay Connected and Independent

OVERLAND PARK, Kan.--(BUSINESS WIRE)--On Jan. 1, 2011, the oldest of America’s baby boomers reached retirement age; from that day on, 10,000 people will turn 65 every single day for the next 19 years, but age doesn’t have to be a barrier to an active lifestyle.¹

“Baby Boomers Approach Age 65 – Glumly”

Sprint (NYSE:S) and Samsung Telecommunications America (Samsung Mobile)² offer Samsung M400 with accessibility features designed specifically to meet the needs of senior citizens and people with disabilities. It is also a great wireless phone for practical customers who use their phone simply to talk, take pictures and send messages.

Samsung M400 is available free with a new line or eligible upgrade and two-year service agreement, after a $50 mail-in rebate via reward card³ (excludes taxes and surcharges), through direct ship sales channels, including Sprint Stores, Business Sales, Telesales (1-800-SPRINT1) and Web Sales (www.sprint.com).

Features designed to make Samsung M400 easy to use include:

• Large 2.4-inch internal display and adjustable font sizes that make it easy to read text on the screen
• 1.07-inch external display that allows the user to easily see incoming calls or notifications without opening the phone
• Oversized keypad, making it quick and simple to locate and depress keys when making a call
• Five-way navigation key that makes navigating the phone’s menu a snap
• Dedicated 911 key and an In Case of Emergency (ICE) button that stores up to three contacts, so users can dial first responders or emergency contacts quickly
• Dedicated speakerphone button for situations where it may be difficult to hear or when driving hands-free
• Voice dialing that allows the user to simply press a button and speak the name or phone number of the person they wish to call
• Nuance VSuite version 4.0 text-to-speech client that reads menus, submenus, text, dialed numbers, caller ID and missed calls to the user

“Samsung M400 is designed to be easy to use and offers a variety of features that make it an extremely attractive phone for customers who primarily use their phone for voice calls, text messaging and pictures,” said David Owens, vice president – Product Development, Sprint. “This is a great device that meets the needs of anyone who wants to stay connected and just wants a simple device to do it.”

Samsung M400 does offer several features that will appeal to more technologically savvy users, including a 1.3-megapixel camera, web browsing, Bluetooth^® support for hands-free conversations, threaded text messaging, voice memo recorder and a 1,000mAh battery offering up to four hours talk time.

Built-in lifestyle applications on Samsung M400 include Sprint Family Locator, which allows family or trusted caregivers to locate loved ones without disturbing their activities. The application uses GPS technology to locate a phone and display its location on an interactive map.

Certified by the independent UL Environment, Samsung M400 contains environmentally preferable materials with a minimal environmental impact.

About Sprint Nextel

Sprint Nextel offers a comprehensive range of wireless and wireline communications services bringing the freedom of mobility to consumers, businesses and government users. Sprint Nextel served more than 56 million customers at the end of the second quarter of 2012 and is widely recognized for developing, engineering and deploying innovative technologies, including the first wireless 4G service from a national carrier in the United States; offering industry-leading mobile data services, leading prepaid brands including Virgin Mobile USA, Boost Mobile, and Assurance Wireless; instant national and international push-to-talk capabilities; and a global Tier 1 Internet backbone. The American Customer Satisfaction Index rated Sprint No. 1 among all national carriers in customer satisfaction and most improved, across all 47 industries, during the last four years. Newsweek ranked Sprint No. 3 in its 2011 Green Rankings, listing it as one of the nation’s greenest companies, the highest of any telecommunications company. You can learn more and visit Sprint at www.sprint.com or www.facebook.com/sprint and www.twitter.com/sprint.

About Samsung Mobile

Samsung Mobile (Samsung Telecommunications America, LLC), a Dallas-based subsidiary of Samsung Electronics Co., Ltd., researches, develops and markets wireless handsets and telecommunications products throughout North America. For more information, please visit www.samsungwireless.com.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2011 consolidated sales of US$143.1 billion. Employing approximately 206,000 people in 197 offices across 72 countries, the company operates two separate organizations to coordinate its nine independent business units: Digital Media & Communications, comprising Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, and Digital Imaging; and Device Solutions, consisting of Memory, System LSI and LED. Recognized for its industry-leading performance across a range of economic, environmental and social criteria, Samsung Electronics was named the world’s most sustainable technology company in the 2011 Dow Jones Sustainability Index. For more information, please visit www.samsung.com.

Samsung is a trademark of Samsung Electronics Co., Ltd. Other company names, product names and marks mentioned herein are the property of their respective owners and may be trademarks or registered trademarks. Battery power consumption depends on factors such as network configuration, signal strength, operating temperature, features selected, vibrate mode, backlight settings, browser use, frequency of calls and voice, data and other application usage patterns.

¹Pew Research Center Publications “Baby Boomers Approach Age 65 – Glumly,” Dec. 20, 2010, http://pewresearch.org/pubs/1834/baby-boomers-old-age-downbeat-pessimism
²Samsung Mobile is the No. 1 mobile phone provider in the United States based upon reported shipment data, according to Strategy Analytics, North America Handset Vendor Marketshare, Q2 2012.
³The American Express Prepaid Reward Card (“Card”) provided in connection with this Rebate offer is a prepaid Card that is usable at U.S. merchants that accept American Express Card. Some limitations apply. The Card is not redeemable for cash (except where required by law) and does not provide ATM access. Use of Card constitutes acknowledgement that it is given as a reward and no consideration, value, or money has been paid by the holder to American Express in exchange for this Card. USE OF CARD IS SUBJECT TO THE CARDHOLDER AGREEMENT. SUBJECT TO APPLICABLE LAW, A $3.00 MONTHLY FEE WILL BE ASSESED AGAINST CARD BALANCE, STARTING SIX MONTHS AFTER CARD ISSUANCE, UNLESS FUNDS ARE EARLIER DEPLETED. For BALANCE, customer service and Cardholder Agreement, visit americanexpress.com/sprint or call 866-608-3756. Card issued by American Express Prepaid Card Management Corporation.

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