With Obama/Romney Seeking to Sew Up Race, Fashion Expert Critiques Candidates

TALLAHASSEE, Fla.--(BUSINESS WIRE)--With both presidential campaigns looking for a tailor-made solution to sew up the election, top clothier Arron Gober has some advice for President Obama and Governor Mitt Romney: Add a little pizzazz to your professional but dull wardrobe.

“but either way we’re going to have a well-dressed President.”

Gober says the presidential tickets exude corporate cool, rarely making bold sartorial statements but consistently dressing to suggest they’re comfortable with themselves – so voters should be comfortable with them.

According to Gober, Romney wins the solo dress-for-success competition over Obama, but when you add in their running mates the incumbents are the better-garbed team.

The expert analysis of campaign couture was commissioned by Ron Sachs Communications, Florida's leading public affairs communications firm, which works to build public and opinion leader support for issues of local, state and regional importance.

Election Day isn’t until November 6, but Americans can cast their votes now on which candidate is the sharpest dresser by going to www.fashiondebate2012.com. The site lets “voters” compare candidates, see Gober’s brief insights about different pieces of clothing and post comments.

Gober, who has more than 32 years of experience in fine men's clothing, has served as a personal tailor to three of Florida’s last four governors and two U.S. senators. He is the authority behind Your Personal Tailor in Tallahassee.

“It’s true that the clothes may not make the man, but Arron Gober’s insights tell us a lot about what the candidates think of themselves and of us,” said Ron Sachs, founder and president of Ron Sachs Communications.

Here are a few of Arron Gober’s observations:

President Obama:

Business Professional: “Perfect sleeve length showing just a hint of shirt cuff, side-vented suit jackets that slenderize a well-formed physique, nice break on the flat front slacks.”

Campaign Casual: “He seems to think ‘casual’ means just take off your suit coat and roll up your sleeves.”

Governor Romney:

Business Professional: “Impeccably tailored two-button look, with functional buttons on the sleeves, and spot-on coloring. A touch of shirtsleeve cuff would be appropriate.”

Campaign Casual: “His casual outfits are appropriate, khaki pants and well-tailored checked shirts.”

“I can’t predict how the election is going to turn out,” Gober says, “but either way we’re going to have a well-dressed President.”

For the full analysis, visit www.fashiondebate2012.com.