COLUMBUS, Ohio--()--NetJets® Inc., a Berkshire Hathaway company and the worldwide leader in private aviation, announced today the launch of a new, innovative NetJets.com created in collaboration with POSSIBLE, a WPP Digital company and global interactive marketing agency. The new NetJets.com provides prospective and existing NetJets customers with an easier and more convenient way to access effortless travel, choose the private aviation solution and aircraft type that best fits their exacting travel needs, and plan their next flight.
“We are pleased to launch the new NetJets.com site, which is an important part of NetJets’ digital strategy, designed to enhance the NetJets customer experience and bring it to life on NetJets.com as never before”
The new NetJets.com features in-depth customer testimonials, enabling visitors to hear, in their own words, about the decision making processes and unique customer experiences of a broad range of corporate and leisure NetJets customers. The site also contains great new interactive features, including a tool that allows you to compare time saved on specific NetJets flights versus commercial flying.
“We are pleased to launch the new NetJets.com site, which is an important part of NetJets’ digital strategy, designed to enhance the NetJets customer experience and bring it to life on NetJets.com as never before,” said Adam Johnson, senior vice president of global sales, marketing and owner services for NetJets. “The features of the site were designed based on the needs and preferences of our customer base and demonstrate NetJets’ commitment to serving their exacting needs.”
The new NetJets.com also features a tool designed to showcase the range of the 13 aircraft types in the NetJets fleet - including the new NetJets Signature Series™ aircraft* - and to see how their respective ranges (distance or hours), speeds, passenger and luggage capacities match up to visitor’s travel requirements. Additionally, the site allows visitors to explore exactly what each aircraft cabin looks like inside, with a 360 degree view from nose to tail.
“NetJets is the world’s premier private aviation company, and we are pleased to have been selected for the global site redesign and the development of the upcoming customer portal,” said Justin Cooke, CEO UK, POSSIBLE. “We have enjoyed an excellent ongoing relationship with NetJets and look forward to supporting the company as it continues to expand its digital offerings.”
NetJets is also pleased to announce a forthcoming, new customer portal, designed exclusively for NetJets customers and developed by POSSIBLE. Accessed via NetJets.com, this new portal will launch in early 2013 and will enhance the overall NetJets customer experience and provide greater convenience and ease when booking flights. The portal allows customers to plan and book flights online, to keep track of upcoming flights and remaining hours, and to select in-flight catering from NetJets’ outstanding menu, ground transportation for door-to-door convenience, and desired on-board amenities for each flight.
* NetJets recently introduced the NetJets Signature Series™ of aircraft, which are new aircraft that will be entering the NetJets fleet that are customized from design through production and include advanced cockpit and cabin technologies to ensure maximum safety, reliability and operating efficiency as well as advanced in-flight entertainment systems and custom cabin designs. The NetJets Signature Series™ of aircraft include the Embraer Phenom 300, the Bombardier Global family of aircraft, the Cessna Citation Latitude as well as the Bombardier Challenger 300 and 605 series.
About NetJets® Inc.
NetJets® Inc., a Berkshire Hathaway® company, is the worldwide leader in private aviation with the largest and most diverse private jet fleet in the world. NetJets began in 1964 as the first aircraft charter and management company in the world. In 1986, NetJets pioneered the concept of fractional aircraft ownership – offering individuals and businesses all of the benefits of whole aircraft ownership and more, at a fraction of the cost. Today, NetJets offers a full range of private aviation solutions through its programs in North America and Europe, including NetJets Shares™, NetJets Leases™ and the Marquis Jet Card®, which provides access to NetJets though a 25-hour jet card.
The North America program is managed and operated by NetJets' subsidiary NetJets Aviation, Inc., and the European program is managed and operated by NetJets Transportes Aereos, SA, a Portuguese/EU Air Carrier. In the United States, NetJets also offers aircraft management and on-demand charter services through its subsidiary, Executive Jet Management, Inc. Subject to obtaining relevant regulatory approvals, NetJets will also offer aircraft management and charter services in China through NetJets China Business Aviation Limited, a joint venture between NetJets and a consortium of Chinese investors. The NetJets companies offer worldwide flight operations. More information on NetJets, NetJets Europe, the Marquis Jet Card, and Executive Jet Management is available at www.netjets.com.
About POSSIBLE
POSSIBLE is a global agency that creates award-winning, digital experiences for the world’s top brands. With a worldwide team composed of the industry’s most talented and insightful strategists, creatives, technologists, inventors and dreamers, the firm combines global capability with refined, local expertise across five continents, including a leading position in the fast growing Brazil, Russia, India and China markets. POSSIBLE’s work spans the universe of high impact digital experiences with an emphasis on driving measureable business results for the world’s most dynamic brands.
POSSIBLE has over 32 offices around the globe including New York, London, Shanghai, New Delhi, Los Angeles, Seattle, Singapore, São Paulo and Cincinnati. Part of WPP Digital, the firm’s clients include AT&T, Barclays, BP, Canon, Comcast, The Bill & Melinda Gates Foundation, Procter & Gamble, Nokia, Microsoft, Mazda and Starwood Hotels and Resorts Worldwide. For more information, please visit www.possibleworldwide.com.



