LOS ANGELES--()--The International Association of Exhibitions and Events (IAEE) has announced the winners of its annual “Art of the Show” competition, which recognizes excellence in marketing exhibitions and events across 15 categories spanning three show sizes. According to IAEE, submissions for the competition were received this year from the U.S., Canada and England.
“This award-winning piece and other innovative traditional, digital and social marketing initiatives, which we have collaborated on with AFM, have increased industry attendance nearly 50% over the past two years, and sold out the launch of the AFM Conference Series last year.”
The American Film Market (AFM), Hollywood’s premier global motion picture trade show, is the winner in the “Attendance Promotion Brochure” category for shows over 150,000 net square feet.
“We congratulate our client on winning this industry award, and are very pleased to be part of the world-class marketing team for this international film industry event,” said Cristopher Levy, Managing Partner, Encore Media Partners. “This award-winning piece and other innovative traditional, digital and social marketing initiatives, which we have collaborated on with AFM, have increased industry attendance nearly 50% over the past two years, and sold out the launch of the AFM Conference Series last year.”
AFM 2012 is scheduled for October 31 – November 7 at multiple venues in Santa Monica.
About the American Film Market (AFM)
Founded in 1981, AFM is the premier global marketplace for the independent motion picture production and distribution industry. Since 1981, more than 10,000 films have been launched at AFM, and 18 “Best Picture” Academy Award® winners have been licensed. AFM is produced by the Independent Film & Television Alliance (IFTA), the trade association representing the world’s producers and distributors of independent motion pictures and television programs. More information is available at www.AmericanFilmMarket.com.
About Encore Media Partners
Encore is an audience strategy, marketing and media buying agency, which specializes in local, national and global trade and consumer shows and other types of events. Encore collaborates with leading show producers on “live” audience acquisition across multiple industries, domestic and foreign markets and traditional, digital and mobile media platforms. More information is available at www.EncoreMediaPartners.com.
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