Henry Cookson Adventures Launches Adventure Experience™ Application for Dynamics ePlate™ Credit Card Device

LONDON--(BUSINESS WIRE)--Henry Cookson Adventures makes history again today with the US national launch of the first adventure payments application for the battery-powered Dynamics ePlate™ credit card device. The innovative offering lets consumers earn access to exotic travel with every purchase. Consumers may soon also earn a chance to win an African Safari.

“We’re thrilled to offer adventurers a new way to access a once in a lifetime trip with the ePlate™ device”

When the African Safari experience™ is selected, a consumer will earn a discount for every $1 the consumer spends anywhere they use their Dynamics ePlate™ credit card device. Every $1 gets the consumer one step closer to an 8 day adventure in the Okavango Delta by reducing the trip price by one dollar. Qualifying purchases offer an instant win opportunity for the African Safari (sweepstakes rules forthcoming, including how to enter without making a purchase or card enrollment).

Consumers can sign up for a battery-powered Dynamics ePlate™ credit card device at www.dynamicsinc.com/HenryCookson

“We’re thrilled to offer adventurers a new way to access a once in a lifetime trip with the ePlate™ device,” said Henry Cookson. “Daily life can now get you one step closer to an adventure off the beaten track.”

“While the ePlate™ system offers a number of experience applications, Henry Cookson takes ‘experience’ to a new level,” said Jeff Mullen, CEO of Dynamics. “Giving users of the device access to a once in a life time trip simply by making their daily purchases is absolutely amazing.”

The ePlate™ credit card device is subject to a credit approval.

Official Sweepstakes Rules and complete sweepstakes details will follow shortly at http://www.dynamicsinc.com/rules/henrycookson

How It Works

ePlate™ is connected to an ecosystem of experience™ providers that each deliver an individualized brand experience, through an experience™ application, to the consumer. Prior to a purchase, consumers select multiple experience™ applications on their smart phone, tablet, or computer to port to their ePlate™ device. At the time of purchase, the consumer can use different buttons on their ePlate™ device to select different experience™ applications. To learn more about the ePlate™ device, watch the video at www.dynamicsinc.com.

About Dynamics Inc.

Dynamics Inc., founded in 2007 by Jeff Mullen, designs and manufactures intelligent battery-powered payment devices and advanced payment platforms. The company won the $1M People's Choice Award at DEMO Fall 2010, four Finovate Best of Show awards, and Best in Show for Personal Electronics at the 2011 International CES show. Dynamics investors include Adams Capital Management and Bain Capital Ventures. For more information, visit www.dynamicsinc.com.

About Henry Cookson Adventures

Henry Cookson Adventures believes that travel should be nothing less than an awe-inspiring, revitalizing and exciting experience. We create trips of a lifetime. Not limiting ourselves to simply the most upmarket destinations, we focus on ensuring that each travel experience is unique in the truest sense of the word – and often this means tailoring trips off the beaten track and to hidden locations. Whether on a polar expedition, a flying safari or simply escaping to a private oasis, our stringent attention to detail ensures you are looked after every step of the way. At the heart of our values are the belief and desire to go the extra mile to deliver an entirely bespoke travel experience, as part of a boutique concierge travel service. We don’t just think of everything, we care about everything.