LOS ANGELES--(North Plains Systems Holdings, L.P., the largest pure-play digital asset management (DAM) provider, today announced that Eric Courville, director of marketing and alliances at North Plains, will be speaking at the Henry Stewart DAM Los Angeles conference on November 1-2, 2012 in Hollywood, CA. Experts from sales and engineering will be on site at the North Plains booth to showcase product demonstrations of Telescope, its best-in-class enterprise DAM, and Xinet, its proven work-in-progress solution.)--
“Meeting the Developing Needs of DAM Users - Predicting the Future, Always Difficult but Always Fun”
North Plains will be discussing why agile marketing is essential in a multi-channel, multi-media world increasingly dominated by online and mobile marketing and communications. The Company will showcase how rich media management and DAM solutions can provide the foundation for marketing agility.
This conference will be the first event following North Plain’s announcement of its partnership with Industrial Color; the two companies will be exhibiting next to one another to demonstrate how the GLOBALedit, Telescope, and Xinet products can work together to provide to enterprises the best-of-breed solutions to manage the lifecycle of all rich media assets.
Courville will be giving a presentation with David Weights, director of marketing creative at Walmart. The joint presentation, “How Can DAM Enable You to Better Connect and Engage with Your Audience? A Conversation with Walmart,” will address the challenges facing marketers today and the key strategies necessary for the continued evolution of DAM to support their needs. Weights will share his insights from his 25 plus years experience in commercial photography, including ten years building efficient workflows and processes in the ecommerce space.
Courville will also be participating on the panel, “Meeting the Developing Needs of DAM Users - Predicting the Future, Always Difficult but Always Fun.” As a panelist, Courville will join other industry leaders to discuss what the future of the DAM industry holds.
|Henry Stewart DAM Los Angeles 2012|
-- Technology Track: “How Can DAM Enable You to Better Connect and Engage with Your Audience? A Conversation with Walmart,” Thursday, November 1, 12:50 pm PT
|-- Panel: “Meeting the Developing Needs of DAM Users - Predicting the Future, Always Difficult but Always Fun,” Friday, November 2, 2012, 2:20 pm PT|
|-- Demos: North Plains will also conduct ongoing product demonstrations at the booth|
|Eric Courville, Director of Marketing and Alliances, North Plains|
|David Weights, Director of Marketing Creative, Walmart|
|November 1-2, 2012|
|Loews Hollywood Hotel|
About North Plains Systems, Inc.
North Plains is the world leader in managing the digital assets and publishing processes that create the vast majority of digital and print communications. By providing software and services that enable companies to shift from content management to digital supply chains and multi-channel publishing processes, North Plains helps companies manage their brand, expand their rich media communications across multiple channels, and deliver higher quality content faster, at lower cost. For more information, please visit www.northplains.com.