SurePayroll Fantasy Index Returns as NBA Season Opens

Payroll company selects its fantasy all-value team

GLENVIEW, Ill.--(BUSINESS WIRE)--SurePayroll Inc., a leader in providing online payroll to small businesses nationwide, today released the SurePayroll Fantasy Basketball Payroll Index infographic. The index uses a statistical analysis that compares 2012 average values for fantasy basketball guards, forwards and centers to the players’ 2011 performance. The index suggests which players could be undervalued based on their fantasy cost per fantasy points. This is the second in a series of infographics by SurePayroll that started with fantasy football in August.

“It goes back to our small business mentality. We provide affordable payroll services for value-minded small businesses, so we like to do the same with fantasy sports”

While anyone can tell you that Lebron James or Kevin Durant will have big seasons, SurePayroll looks for value all stars like Milwaukee’s Monta Ellis and Brooklyn’s Gerald Wallace. Rounding out its all-value squad are Rajon Rondo, Jrue Holiday, Tyreke Evans, Ryan Anderson, Joakim Noah, Luol Deng, Roy Hibbert and rookie Anthony Davis.

“Some of the lesser known names are producing nearly as much as bigger stars, but their cost is far less in a fantasy auction scenario,” said SurePayroll Vice President of Marketing Scott Brandt. “Only a couple people have a shot at the Lebrons and Dwight Howards of the NBA. If you grabbed some of our picks late, though, you may be in for a surprisingly good fantasy season.”

SurePayroll released a fantasy football index earlier this year where they boldly suggested avoiding overvalued players such as running backs Chris Johnson and DeMarco Murray. The index also listed Jordy Nelson as a better value than Calvin Johnson, and touted the discount for Victor Cruz, who is having a standout season with the New York Giants. Rookie phenomenon Robert Griffin III was one of SurePayroll’s “safe bets” based on how he was valued at the beginning of the season.

“It goes back to our small business mentality. We provide affordable payroll services for value-minded small businesses, so we like to do the same with fantasy sports,” Brandt said. “Plus it’s fun to see how well our predictions hold up at the end of the season.”

See the infographic of the SurePayroll Fantasy Basketball Index on the company’s blog for the company’s predictions on who will be a steal in the fantasy NBA this season.

About SurePayroll

SurePayroll is a wholly owned subsidiary of Paychex, providing an easy, online, convenient payroll service that keeps our more than 40,000 small business customers in control. SurePayroll also offers efficient online solutions for managing 401(k) plans, health insurance, workers’ compensation, employee screening and more. For accountants and banking partners, SurePayroll provides private-label and co-branded services that enable them to offer online payroll processing to their small business clients. The company has received numerous prestigious awards for its innovative technology, and outstanding customer service and sales teams, including recognition from PC Magazine, Accounting Today, the American Business Awards and many others. For more information, please visit www.SurePayroll.com.

About Paychex

Paychex, Inc. (NASDAQ:PAYX) is a leading provider of payroll, human resource, and benefits outsourcing solutions for small- to medium-sized businesses. The company offers comprehensive payroll services, including payroll processing, payroll tax administration, and employee pay services, including direct deposit, check signing, and Readychex®. Human resource services include 401(k) plan recordkeeping, section 125 plans, a professional employer organization, time and attendance solutions, and other administrative services for business. A variety of business insurance products, including group health and workers' compensation, are made available through Paychex Insurance Agency, Inc. Paychex was founded in 1971. With headquarters in Rochester, New York, the company has more than 100 offices serving approximately 567,000 payroll clients as of May 31, 2012. For more information about Paychex and our products, visit www.paychex.com.