Labrador OmniMedia Reinvents Tablet Beverage Lists with Tastevin

SANTA ROSA, Calif.--(BUSINESS WIRE)--Labrador OmniMedia announces that Tastevin, the most integrated and efficient tablet-based restaurant beverage list software available today, has surpassed 100 accounts in the U.S, including some of the finest restaurants in the country. Until now, tablet-based beverage lists have provided few benefits beyond the diner experience. Tastevin improves on the diner’s experience and incorporates key new features including: the first real-time physical inventory management tool; integrated POS ; social media integration with Facebook, Twitter, Yelp or your restaurant website; and previously inaccessible on-premise sales and related information that brings together suppliers, distributors and on-premise accounts to achieve a goal of increased sales.

Many restaurants are already showing increased sales and movement of older inventory. According to John Harof, Director of Operations for Ruth's Chris Steak House Atlanta's four restaurants, "Guests are enthralled with the Tastevin experience and empowered to make bolder, more confident wine selections. The ability to obtain custom pairings, quickly search by region, varietal and price, and garner rich information on wineries and vintages are features that have enhanced the dining experience. As early as its first month of use, the iPad wine list sparked double-digit wine sale increases at our downtown Atlanta restaurant. Additionally, the Tastevin platform provides instant feedback to management by monitoring sales data in real time."

Tastevin touches and incorporates all three tiers of the alcohol distribution system into one application. Labrador OmniMedia works with wholesale partners to update data and inventory, directly with suppliers to update brand information, and sister company Rottweiler Hardware works with restaurants to provide training and support. Integration goes one step further on the floor of the restaurant, providing real time updates when SKU’s sell out, the ability to easily reorder products from vendors, and the ability enter physical inventory counts via the administration panel of the Tastevin software from any iPad or tablet.

Through its customization features, Tastevin allows each restaurant to create their own look for their beverage lists and organize them in new ways, helping to bring the restaurant experience alive for their guests. Consumers using Tastevin are thus offered a wealth of information and content, through dynamic branding with videos and custom food pairing recommendations from staff for each dish on the menu. Social media integration allows diners to email beverage selections to remember for their next visit or become new brand ambassadors by sharing their finds on social media platforms or the restaurant’s own website.

Tastevin’s low monthly fees ($17/iPad/mo), including software and hardware, and full time customer support, cut barriers to adoption for restaurants of any size. Complimentary training, installation and setup of iPads is provided and email, phone and Facetime support is included for the full lease term.

Tastevin: On Premise beverage sales. Reinvented. For more information about Tastevin and to view a short video visit http://www.labradorom.com/.

About Labrador OmniMedia

Founded in 2011 by a team of beverage and software industry veterans, Labrador OmniMedia is re-inventing on premise beverage sales. Headquartered in Santa Rosa, California, the company is dedicated to creating technology that blends a dynamic user experience with unmatched integration to save clients time, money and provide previously inaccessible sales data. Labrador OmniMedia works with the very best properties in the nation, including MGM International, Hyatt, Kimpton, Fairmont, Ritz, JW Marriott and others in all major U.S. markets. The company also has partnerships with four of the five largest beverage wholesalers in the U.S. to help bring the product to market. For more information on Labrador OmniMedia, visit http://www.labradorom.com/.

Editor’s Note: Images are available upon request