Sales Lead Management Association Opens Nominations for “20 Women to Watch in Sales Lead Management in 2013“

LOS ANGELES--(BUSINESS WIRE)--James W. Obermayer, CEO of the Sales Lead Management Association, announced that starting today the SLMA is accepting nominations for this year’s “SLMA 20 Women to Watch in Sales Lead Management.” Nominations, accepted until March 3, 2013, are typically for women working in marketing management for B2B and B2C companies as well as for CRM software, marketing automation software and other sales lead management firms.

“All women nominated in the 20 Women to Watch program”

Only SLMA members (membership is free) are invited to nominate women; and from those nominations, twenty will be selected as the SLMA 20 Women to Watch in 2013. Winners, chosen by a panel of independent judges, will be announced on Monday, April 2, 2013, at 10 a.m. PDT.

“All women nominated in the 20 Women to Watch program,” said Susan Campanale, SLMA’s vice president, “are builders of wealth. They understand the importance of sales lead management and marketing return on investment.”

Trish Bertuzzi, President and Chief Strategist of The Bridge Group, Inc., said, “It is an honor to be part of the SLMA’s Women to Watch Program. It’s exciting to watch the convergence of sales and marketing strategies to form ever stronger pipelines. The women on this list lead that charge!”

Ruth P. Stevens, President of eMarketing Strategy, added, “SLMA’s 20 Women to Watch provides an important opportunity to laud the many women in the world of B2B demand generation, whose contributions otherwise go unrecognized. I was proud to be so honored in 2012. It’s a real shot in the arm.”

Nominees are judged on the candidate’s contributions to marketing, sales and sales lead management efforts. Additional qualifications, such as board positions, book and article authorships, and speaking on behalf of the subject of sales lead management and marketing ROI, are taken into account. This program is not based on popularity.

About the Sales Lead Management Association

The mission of the Sales Lead Management Association is to help companies become successful in the critical business process of managing sales leads. Membership is free. For information call Sue Campanale at 714-637-6989.