Mercatus CEO, Sylvain Perrier, to Present “The Survival Guide to Digital Retail” at National Retail Federation (NRF) 2013

TORONTO--(BUSINESS WIRE)--Mercatus Technologies, providing a leading commerce enabled platform that empowers grocery retailers to drive sales and customer engagement across multiple channels, announces its participation at the 102^nd annual NRF tradeshow. Sylvain Perrier, CEO and President of Mercatus Technologies will be presenting “The Survival Guide to Digital Retail” within the Big !deas speaker series. Sylvain will provide insight and answer retailers’ most-often asked questions about marketing technology.

“It’s evolve or die out there. The next three years will look nothing like the last three years. This is arguably the most exciting time for technology advancements in retail.”

Through years of in-depth conversations with leading retailers, Mercatus has been able to gather high-value insight into the opportunities and challenges retailers face when it comes to successfully implementing retail technology. To answer the most common questions on the topic, Mercatus’ presentation, “The Survival Guide to Digital Retail,” will uncover what retailers need to know to not only survive—but thrive in today’s retail market.

“Retailers face information overload when it comes to the marketing technology options available to them. This talk will be a valuable guide and will provide the tools they need to take the right next steps,” explains Sylvain. “It’s evolve or die out there. The next three years will look nothing like the last three years. This is arguably the most exciting time for technology advancements in retail.”

In addition to addressing retailers during the Big !deas speaker series, Mercatus will preview its product innovations for 2013—the most advanced eCommerce solution dedicated to grocery to date, which features exceptional user experiences; and two business-facing applications: a specialty department fulfillment application and a picker fulfillment application.

Mercatus looks forward to connecting with retailers at this year’s National Retail Federation tradeshow at Jacob K. Javits Convention Center, New York, NY, January 13-16, 2013. Drop by the Mercatus booth #643 and attend Sylvain Perrier’s fun and informative, “The Survival Guide to Digital Retail” presentation on January 14, 10:15-10:45 am in Room 3D04.

About Mercatus

Imagine delivering the right message to the right consumer in the right place at the right time. Mercatus Technologies makes this possible. Mercatus enables retailers to achieve competitive advantage, boost brand equity, and improve financial performance. Leveraging our digital engagement platform to engage shoppers across multiple channels retailers achieve the ultimate one-to-one relationship with shoppers throughout their buying cycle—from intent to influence to purchase. See the bigger picture at www.mercatustechnologies.com.