Air Filtering System, Remote Control Parking Aid, C-NCAP Star Rating, and Long Wheel Base Among Features in New China Auto Advisor

Real time analysis and predictive market simulations available for many China-centric car features

SCOTTSDALE, Ariz.--(BUSINESS WIRE)--Market Insight Corporation announces that its latest version of the MyProductAdvisor.cn auto advisor is now available to shoppers in China. This new release (http://www.myproductadvisor.cn) is the eighth major version for the China market and includes a number of new features and attributes that are unique to China and available for shoppers to consider for personalized auto recommendations.

“Growth in China’s auto market is transforming consumer expectations there”

Automobile shoppers in China rate their strength of preference on MyProductAdvisor.cn for a number of new safety, comfort, convenience, entertainment and other features and attributes. Those preferences form the basis of sophisticated consumer market insights, specifically reflecting the China auto market.

“Growth in China’s auto market is transforming consumer expectations there,” said Rich Falcone, President & CEO at Market Insight. “China’s auto consumers are influencing new feature development, and auto sector companies must be sensitive to that market’s specific demands.”

About Market Insight Corporation (MyProductAdvisor)

MyProductAdvisor (MPA) is a consumer facing website that continuously gathers auto shopper preferences for specific product features and attributes. MPA delivers unbiased buying recommendations to shoppers. The preferences MPA collects fuel a powerful, on-demand consumer research intelligence system and predictive market simulation engine. Enterprise companies utilize this intelligence to enhance decision making and planning. Market Insight Corporation, established in 2003, is the company behind MPA.

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