PureFormulas among Leaders in Social Commerce

MIAMI--(BUSINESS WIRE)--PureFormulas.com has placed among the leaders in social commerce for the year 2013 in Internet Retailer’s first-ever Social Media 300 guide.

“Social provides an immediate opportunity for us to listen to the specific needs of our customers in real-time — helping us to develop new products and solutions that continue to make our customer service experience a differentiator in this industry.”

The Social Media 300 is an analysis of the social media marketing and commerce strategies of e-retail leaders during the previous year. It features detailed operating data such as percentage of web site traffic from social networks for each merchant, as well as annual social commerce sales, which are transactions completed on an e-commerce site after a consumer clicks from a social network. Retailers are ranked on the percentage of web site traffic they receive from social networks — a key measure of how effective they are at social media marketing and commerce. Other data includes Facebook fan counts, number of Twitter and Pinterest followers, and YouTube video views.

PureFormulas.com ranks 187 out of 300 e-retailers in the Social Media 300. “We’re proud of this accomplishment and will continue to invest heavily on this front,” said Daniel Moure, Chief Marketing Officer of PureFormulas. “Social provides an immediate opportunity for us to listen to the specific needs of our customers in real-time — helping us to develop new products and solutions that continue to make our customer service experience a differentiator in this industry.”

About PureFormulas

Founded in 2007, and headquartered in Miami, FL, PureFormulas.com is an online health supplement retailer that distributes the purest and highest-grade natural supplements with average of 400,000 active customers and 65+ service professionals. PureFormulas.com features a state-of-the-art web portal for secure and friendly online shopping and daily free shipping on more than 30,000 products. PureFormulas’ professionals work with a board of healthcare advisors, naturopaths and chiropractors to keep up to date with customers’ needs and healthcare news and necessities. PureFormulas’ mission is to maintain daily motivation and passion for healthy living, focused on high-level customer service and quality products. For more information on PureFormulas, please go to: www.PureFormulas.com.

About INTERNET RETAILER®

The flagship brand of Vertical Web Media LLC, Internet Retailer® provides comprehensive e-commerce business intelligence through print and digital channels. Publications include the monthly Internet Retailer magazine, which has been covering e-commerce since March 1999, the InternetRetailer.com daily news site that attracts more than 250,000 unique monthly visitors and IRNewsLink, an e-mail newsletter of daily e-commerce news sent out every day Monday through Friday to more than 46,000 subscribers. Internet Retailer also provides proprietary research on online retailing through Top500Guide.com and 10 research guides, including the Top 500 Guide, Second 500 Guide, Top 400 Europe, The Mobile 400, the Social Media 300 and the forthcoming Asia 500 Guide.