TCMPi® Introduces ChoiceEvents™ Featuring Lifestyle Brand, Alex and Ani

Gift Recipients Choose Their Own Gift at a Special Alex and Ani Event

Media Party at Booth 8127 at PPAI Expo, Las Vegas on January 16, 2013 at 4:30 p.m.

PROVIDENCE, R.I.--(BUSINESS WIRE)--TCMPi^®, The Corporate Marketplace, Inc.^®, a leading supplier of brand name products for loyalty programs and corporate gifts, today announced it will exclusively offer ChoiceEvents featuring Rhode Island-based lifestyle brand, Alex and Ani. In a ChoiceEvent, the guest interacts with a product expert, tries on and selects the item that’s best for them, and takes it with home as a gift. TCMPi will be introducing the new offering at booth 8127 during the PPAI Expo at the Mandalay Bay Convention Center in Las Vegas this week — January 16-18 during show hours.

“TCMPi understands that. It’s exciting to be offered as a gift with a custom fitting experience included.”

“Alex and Ani is an incredibly exciting and popular premium brand with which we’ve had great success,” said Chris Crawford, CEO, TCMPi. “To now offer a ChoiceEvent featuring Alex and Ani bangles will simply delight our customers — and in turn delight the gift recipients.”

“We provide our customers positive energy products that bring meaning to their lives and relationships,” said Designer Carolyn Rafaelian. “TCMPi understands that. It’s exciting to be offered as a gift with a custom fitting experience included.”

TCMPi introduced ChoiceEvents in 2011 as a unique way for companies to provide a corporate gift while providing the recipient with a choice and an experience. The company has been offering ChoiceEvents featuring other exciting brands including Ray-Ban^® and Oakley^® sunglasses and Tommy Bahama^® watches.

In a ChoiceEvent™ featuring Alex and Ani, the guests choose up to four Alex and Ani bangles from a selection of up to twelve. They try them on, mix and match and then take their selection home as a gift.

Being able to choose one’s own corporate gift adds to the excitement of the event itself and gives greater meaning to the gift — something every company wishes when rewarding an employee or client.

About TCMPi

TCMPi, The Corporate Marketplace, Inc. is a leading supplier of brand name products for loyalty programs and corporate gifts. Since its founding in 2000, TCMPi has helped more than 2,700 companies bring brand name products to their customers in the form of incentives, rewards and recognition. TCMPi believes in providing the right combination of unique and innovative services, aspirational brands, innovative technology and world-class service and support. ChoiceEvents™, a unique gifting experience for events offered exclusively from TCMPi, is the latest of the TCMPi innovations. More information can be found at www.tcmpi.com.

About Alex and Ani

Alex and Ani, LLC. offers eco-friendly, positive energy products created by Designer and Founder Carolyn Rafaelian. Alex and Ani is synonymous with Made in America. Its World Headquarters are located in the Greater Providence, Rhode Island area, where its products are designed, manufactured, and assembled using recycled local materials. Carolyn believes that every individual has a positive message to share with the world and that, by incorporating powerful symbolism and design into each positive energy piece, Alex and Ani provides a vehicle for wearers to express their individuality. An Inc. 500 Company, Alex and Ani has retail stores in addition to retail partners both domestically and internationally. Please visit www.alexandani.com for more information.