NEW YORK--()--Choice Logistics, Inc., the leading provider of critical service parts logistics, announced today that 2012 was a record-setting year for the company. A double-digit growth rate in revenues was achieved while profit margins grew at twice the pace. New clients in well-performing technology sectors and enhanced offerings for global service parts logistics contributed to the positive results.
“I’m particularly pleased that we were able to grow with both new and existing clients and significantly improve our profit margins by focusing on cost of sales, not raising prices.”
“We set aggressive targets for 2012 because of the strong momentum we had entering the year, and we achieved our goals,” said Michael Katz, Chief Executive Officer of Choice Logistics. “I’m particularly pleased that we were able to grow with both new and existing clients and significantly improve our profit margins by focusing on cost of sales, not raising prices.”
Choice Logistics added seventeen new clients in 2012, growing its client base by more than a third in the last two years. With 90 percent of its newest clients having international requirements, the company recognized that most overnight shipments are now as critical as same-day deliveries. It introduced Choice Transportation Management Services (CTMS), which features a sophisticated rating engine that selects the best carrier by customer and lane segment, along with minute-by-minute event management to ensure that critical service parts get into the hands of field engineers as scheduled, anywhere in the world.
Choice Logistics recruited exceptional talent into the company in 2012. Bob Andrews, Vice President of Global Field Operations, and Tracey Leonard, Vice President of Global Trade Solutions, both have extensive, hands-on international experience and joined Choice Logistics to accelerate the development of tactical and strategic service supply chain solutions for an expanding client base.
“Although many of our clients have departments dedicated to international trade for finished goods, that expertise is often not transferred to their service organizations dealing with importing and exporting spare parts for repair and maintenance,” said John LaHaye, Senior Vice President, Business Development for Choice Logistics. “Our Global Trade Solutions team is facilitating communication between departments and bridging the knowledge gap to maximize global trade compliance and profitability.”
Highlights of 2012 for the privately held company include:
- Double-digit revenue growth compared to 2011
- Growth in profitability at twice the rate of revenue growth in the same period
- 17 new clients in high-growth industries such as networking, data storage and security
- New CTMS offering deployed in EMEA, Asia Pacific and North America, with nearly 20 clients adopting the solution within the first six months of its availability
- Significant investment in the development and enhancement of technology-based solutions
- Formation of direct relationships with a greater portion of strategic stocking locations within the Choice Logistics global network
- Recertification to ISO:9001:2008 quality management standards
About Choice Logistics
Choice Logistics provides customized logistics solutions that meet the high-availability requirements of global technology manufacturers and third-party service organizations. Its network of strategic stocking locations, linked by dependable transportation solutions, a unified technology platform, and a performance-driven culture, turns time-critical systems support into premium service offerings that generate profitable revenues, strong reputations, and close customer relationships.
To learn why industry leaders such as Avaya, Bayer Healthcare, Cisco, Dell, and EMC trust Choice Logistics as their service parts logistics partner, call 1-800-593-2108, or visit www.choicelogistics.com.



