Contiki Vacations Appoints Melissa da Silva as New Brand President in the U.S.

ANAHEIM, Calif.--(BUSINESS WIRE)--Contiki Vacations, the worldwide leader in travel packages that inspire 18-35’s to make every moment count, is pleased to announce the appointment of Melissa da Silva as the new President for U.S. operations.

“I look forward to growing awareness and sales of the Contiki product in the United States and offering the U.S. audience the largest choice of trips specifically designed for the growing 18-35 year old market.”

With 20 years of experience in the travel industry, Ms. da Silva joins the Contiki team after leading all aspects of retail and contact center sales and customer support as Vice President, Sales for STA Travel. After 17 years with STA, Ms. da Silva replaces Greg Fischbein, who left Contiki in December 2012 after over four years in the position.

Ms. da Silva is no stranger to the Contiki product, having traveled for her first time abroad on a Contiki’s 30-day European Panorama tour when she was 22 years old.

“I am thrilled to be joining Contiki at such an exciting time. I took my first trip abroad with Contiki and I have been a huge fan ever since,” states Ms. da Silva. “I look forward to growing awareness and sales of the Contiki product in the United States and offering the U.S. audience the largest choice of trips specifically designed for the growing 18-35 year old market.”

For media inquiries or interview opportunities, please contact Vy Truong, Contiki Public Relations Specialist at PR@Contiki.com for more information.

About Contiki

For 50 years, Contiki has inspired 18 – 35 year olds to make every moment count by traveling to the world’s most fantastic destinations. The trips are hassle-free and include the perfect mix of sightseeing, culture and free time. Travelers can choose from over 200 itineraries throughout Europe, Russia, Egypt, Asia, Australia, New Zealand, Canada, Latin America, & the USA. For more information, please visit http://www.Contiki.com.