E-LOAN Expands Personal Finance Education with Social Presence

ROSEMONT, Ill.--(BUSINESS WIRE)--E-LOAN (www.eloan.com) announces the “Wish and Win” Facebook Sweepstakes, giving away $15,000 of personalized prizes to help fans’ financial dreams come true.

“This time, we are able to engage and educate in an innovative way – joining the conversation on social media.”

The financial service site that specializes in providing tools and sources to borrow, save, invest, improve credit score and insure valuables will now be available to educate and assist through social media.

“With the quickly evolving economic landscape, we felt that it was the right time to re-launch our online services and continue meeting the public’s demand for financial education,” Camille Burckhart, E-LOAN Chief Technology Officer said. “This time, we are able to engage and educate in an innovative way – joining the conversation on social media.”

Whether it is a mortgage, home remodel, college tuition, a new car, or a dream wedding, E-LOAN’s savings and loan programs help to make the dream real.

The “Wish and Win” Facebook Sweepstakes asks dreamers to share their wish to be entered to win one of the $5,000 worth of prizes and a $10,000 grand prize.

E-LOAN has also created seven financial infographics (eloan.com/infographics) to share tips for healthy spending, building credit and ways to save on dream home remodels, nurseries and weddings. In addition to the infographics, E-LOAN offers financial calculators and informative articles to assist consumers during potentially confusing financial decisions.

For more information about E-LOAN and the “Wish and Win” Sweepstakes, visit http://www.facebook.com/eloan/app_152558574895537.

About E-LOAN

E-LOAN is a wholly-owned subsidiary of Banco Popular North America, a wholly-owned banking subsidiary of Popular, Inc. Founded in 1893, Popular, Inc. is the leading banking institution by both assets and deposits in Puerto Rico and ranks 36th by assets among U.S. banks. In the United States, Popular has established a community-banking franchise that does business as Popular Community Bank, providing a broad range of financial services and products with 92 branches in New York, New Jersey, Illinois, Florida and California. E-LOAN’s offerings include federally insured, high-interest savings accounts and matching customers with reputable lenders and financial service providers. The E-LOAN deposit products are insured with the FDIC.