Silver Chalice and IMG College Launch New “Campus Insiders” Site To Provide Exclusive Inside Access to All Aspects of College Sports

CHICAGO--(BUSINESS WIRE)--College sports fans now have a daily source for all digital platforms for “insider” and on-campus access to breaking news at Campus Insiders, produced by Silver Chalice and IMG College. The new site (www.CampusInsiders.com), will provide, timely and relevant story-telling, live games, live events, studio analysis and reporting, and daily video. Campus Insiders will deliver fans all of the news and information across a platform designed to bring each campus’s sports events, traditions, and color to life.

Campus Insiders personality Seth Davis will host personality-driven studio programming that will lay the foundation for regular content that provides fans with up-to-the-minute analysis on everything happening in the world of college sports.

At Davis’s disposal will be on-campus Insiders who will serve as a nationwide collection of reporters, analysts, and pundits that will give fans the inside perspective of every story coming from any particular campus.

In addition to Davis, Pete Fiutak - founder, publisher, and columnist for www.collegefootballnews.com - will provide expert analysis related to college football while former University of Kentucky head basketball coach, Billy Gillispie, will provide his own brand of expert analysis related to college basketball.

Additional details pertaining to the highly regarded sports talent and the roles they will play within Campus Insiders will be released in the coming weeks.

Through original content and partnerships, Campus Insiders will:

Deliver live games and events starting with broadcasts of West Coast Conference basketball
Showcase daily video-on-demand covering the major stories in college sports from those closest to the programs
Feature dedicated “channels,” starting with the University of Oregon and the West Coast Conference, that will give users a direct connection to the programs they care about most
Highlight editorial content from trusted sources such as Pete Fiutak of CollegeFootballNews.com
Distribute video content and clips via third-party sites, reaching fans on the online destinations they visit most
Provide brands with unique sponsor-enabled sections designed to target local fans with national reach
Leverage leading social media outlets to foster an online community and integrate users into the platform experience

To extend the reach of Campus Insiders, Silver Chalice has enlisted the participation of IMG, a global leader in sports, media, and entertainment. IMG will help provide access to on-air talent, contribute sales and marketing support, and provide access to universities, helping increase exposure for the schools and their sports teams.

Former ESPN executive and GM of Campus Insiders, Crowley Sullivan stated, “College sports fans have an insatiable appetite for insight on their favorite teams. Larger sports properties can provide this insight but focus first on stories that appeal to a national audience. Blogs and other local sports sites lack the official access that adds credibility to stories. Campus Insiders fills this void to create a truly compelling fan experience.”

About Campus Insiders

Campus Insiders will serve college sports fans by creating timely, relevant, and behind the scenes content, programming, products and destinations, and live events that go beyond the standard and give fans a unique, inside perspective, all delivered through the strength of a smart technology experience.

About First Round Media

First Round Media, LLC creates digital product experiences and video properties for digital distribution. The Company develops infrastructure, digital assets, and operations designed to create a leading digital platform for producing and distributing, audio-visual, college sports-themed content (including game highlights). First Round Media's first property is Campus Insiders, which showcases exclusive video content, national and local coverage, and in-depth analysis for college football and basketball.

First Round Media is a division of Silver Chalice New Media. The Silver Chalice team operates offices out of Boulder and Chicago, with additional satellite sales offices in New York and Los Angeles. Silver Chalice is an equal opportunity employer.