Digital Marketer Tocquigny Drives Strong Demand for SnatchLatch Trailer Security: SnatchLatch Reports Dramatic Sales Boost From Tocquigny Package Design and Search Engine Marketing Tocquigny, an Austin-based digital marketing agency, today announces a successful partnership with SnatchLatch, developer of a patented trailer security product designed to protect the livelihood of contractors, musicians and professionals who depend on the security of valuable equipment and tools in their trailers. SnatchLatch sought Tocquigny for their expertise in providing measurable business results for companies. - 2007-11-15

SalesQuest Launches CRUSH Alerts, A Cutting Edge Sales Trigger Service for Enterprise Sales Reps: SalesQuest takes sales intelligence technology to the next level with CRUSH Alerts SalesQuest(TM), the leading provider of sales intelligence solutions and on-demand trigger based lead generation tools, today announced the debut of CRUSH Alerts(TM), a highly customized and configurable sales intelligence solution for sales and marketing teams. SalesQuest(TM) CRUSH Alerts continues the rapid expansion of the company's offerings ensuring that sales professionals receive only qualified leads indicating a high propensity to buy. - 2007-11-15

Business Wire Unveils 2008 Feature Topic Series Media Schedule Business Wire today announced its Feature Topic Series media schedule for 2008. - 2007-11-14

Incentive Solutions Provider GiftCertificates.com(TM) Now Offering Corporate Rewards MasterCard(R) Card: New Customized Rewards Cards Will Be Available for 2007 Holiday Season GiftCertificates.com(TM), a leading provider of incentive based and e-commerce gift card solutions, is now offering a prepaid rewards card. The GiftCertificates.com(TM) Rewards MasterCard(R) is issued by BankFirst, Sioux Falls, SD, pursuant to a license from MasterCard International Incorporated. BankFirst; Member FDIC. The GiftCertificates.com Rewards MasterCard will offer employers the ability to give employees and business partners a reward card that can be used wherever Debit MasterCard is accepted. The newly created rewards card will be sold through the Web site www.giftcertificates.com/business or by calling 1-800-PRESENT. - 2007-11-14

Redmond Media Group Launches VisualStudioMagazine.com This week 1105 Media's Redmond Media Group unveiled the next-generation Web site for its recently acquired print property, Visual Studio Magazine, at http://visualstudiomagazine.com. The site offers developers working with Visual Studio, SQL Server, .NET and other development technologies hundreds of how-to articles and code downloads - all for free and without registration. - 2007-11-14

FirstLight Financial Corporation Serves as Lead Arranger of $115MM in Senior Credit Facilities for Leading Midwestern Coal Producer FirstLight Financial Corporation ("FirstLight") announced today that it served as lead arranger and administrative agent of a $115 million senior credit facility for the American Infrastructure MLP Fund. - 2007-11-14

Infusion Software Announces Record-breaking Email Deliverability, Email Volume for Small Business Customers: CRM Software Provider Delivers Nearly 60 Million Emails Sent by Its Small Business Customers in Month of October Infusion Software, providers of Infusion CRM, the best-selling customer relationship management (CRM) software for small businesses today announced that the company has reached the highest levels in email deliverability and email volume in the company's history. In the month of October, small business customers utilized Infusion CRM to send 59.9 million emails to prospects and customers as part of one-off and multi-step event-triggered marketing campaigns. Monthly deliverability reached an all-time high with 93 percent of emails sent in less than 60 seconds; 96 percent of double opt-in emails were delivered to each recipient's inbox; and 85 percent of single opt-in emails reached recipients' inboxes. Industry averages show that typically only 50 percent of emails ever make it to the intended recipient's inbox. - 2007-11-13

AOL Acquires Questions and Answer Service Yedda, Inc. AOL announced today that it has acquired Yedda, Inc., a leading semantic social search Questions and Answer service. Yedda will operate as a wholly owned subsidiary of AOL. - 2007-11-12

MoPhap and Vantrix Launch Dynamic Mobile Video Advertising Platform MoPhap and Vantrix announced today the launch of the industry's first dynamic mobile video ad insertion platform, leveraging MoPhap's SparkMobile ad serving and campaign management tool and the Vantrix Ad Booster advertising insertion and optimization platform. Through this initiative, mobile content providers will be able to insert highly targeted ads in real time within streaming and downloadable mobile video content, and optimize their delivery based on the capabilities of each user's phone. Advertising formats include pre, mid and post-rolls, as well as watermarks and logos. - 2007-11-12

Kbb.com and AutoTrader.com Combine Forces to Effect Major Shift in Automotive Shopping Online AutoTrader.com (www.autotrader.com), the ultimate automotive marketplace, continues to build on its dominance in online car listings for dealers and consumers by partnering with The Trusted Resource(R), Kelley Blue Book's kbb.com(R) (www.kbb.com), the leading provider of new and used vehicle information and top online automotive destination. This strategic partnership brings together two of the largest automotive Web sites in a deal that will create a major shift in the flow of approximately 1 million monthly in-market car shoppers to AutoTrader.com. - 2007-11-12

SendTec Collaborates with Microsoft(R) HealthVault(TM) on Ad Sales, Administration and Technology: Powerful Vertical Health Search Engine Crucial Venue for Advertisers SendTec (OTCBB:SNDN), a pioneering Search-Centric(sm) multi-channel marketing company, has been selected by Microsoft Corp. to provide sales, administration and technology development for certain specialized ad units that appear on the search result pages of the recently launched Microsoft(R) HealthVault(TM) platform. - 2007-11-12

New Vending Options Offer Convenience and Profitability for Small Businesses Quill Corporation is the first company to debut a national "Do It Yourself" vending solution for businesses with as few as five employees. The program combines direct-to-the-door delivery of vending machines and customized food choices from leading brands. - 2007-11-12

Survey of U.S. Senior Marketing Executives by SDL Tridion Reveals 68% of Web Campaigns Don't Happen on Time, Risking Loss of New Business and Customers: As U.S. Businesses Compete For Web Customers Globally, Internal Forces Slow Them Down A new survey of U.S. senior marketing decision-makers reveals that nearly 70 percent of Web marketing campaigns do not get launched on time, leading to a potential loss of new business leads and eroded customer satisfaction. According to the survey, which was conducted by PK Data on behalf of SDL Tridion, 59 percent of marketers acknowledged that the Web is "critical" to their global brand and marketing strategy, yet a combination of lengthy internal approval processes, IT department backlogs, and the type of Web content management system they use makes getting Web content approved and published "painfully slow" or "bumpy" at best. - 2007-11-08

Council of Public Relations Firms Announces 2008 Board of Directors: Ketchum CEO Ray Kotcher is 2008 Chair The Council of Public Relations Firms (Council), www.prfirms.org, the industry's trade association, announced today the election of its new officers and directors. - 2007-11-08

Executives at Bionade and ING-DiBa Receive ''Chief Marketing Officer of the Year'' Recognition: Booz Allen Hamilton presents awards to promote excellence in marketing International jury honors two German managers as the best European heads of marketing Awards underline the importance of strategically-oriented marketing and innovative marketing communications Management consulting firm Booz Allen Hamilton presented "CMO of the Year 2007" awards to marketing managers for two leading European companies at an exclusive gala evening in Frankfurt yesterday. The prizes were presented to Wolfgang Blum, Head of Marketing for the popular drink Bionade, and to Klaus O. Schmidt, Board Member and CMO at Europe's most successful and strongest-growing direct banking operation ING-DiBa, in acknowledgement of their visionary marketing services. Booz Allen created the award for marketers in Europe in recognition of the growing importance of marketing as a vital corporate unit and strategic success factor. - 2007-11-08

Q3 Small Business Research Board Industry Key Issues Report: -- More Construction / Contracting, Retail, Transportation Businesses Preparing for Growth Next 12 - 24 Months; Fewer Manufacturers, Distribution / Wholesaling Companies, Food & Beverage Firms, Auto / Vehicle Dealers Considering Expansion Says Latest SBRB Study More construction and contracting businesses as well as small retailers and transportation companies reported during the third quarter of 2007 that they are considering expansion plans for the next 12 to 24 months, according to the latest Small Business Research Board (SBRB) study released here today. - 2007-11-07

JargonFish(TM) Adds Increased Ad Targeting Capabilities and Features to Its In-Text Content Application JargonFish(TM) (www.jargonfish.com), the new interactive in-text content application from AdOn Network (www.adonnetwork.com), today announced that it has expanded the advertising capabilities of its recently launched application. - 2007-11-05

Adicio to Offer IntelliChoice.com Car Ownership Data Adicio, Inc., the Internet's leading developer of web-based classified advertising solutions, today announced an agreement with IntelliChoice.com, the leading source for automotive ownership cost and value analysis, to make IntelliChoice.com's Cost of Ownership data available through the Adicio automotive software platform. The agreement will enable Adicio's clients to provide their consumers on their automotive sites with a complete 5-year picture of the total cost to own and operate vehicles based on make and model. - 2007-11-05

Couture Book Turns to Terralever for Taking Its High-end Custom Photo Books to New Level: Interactive Marketing Agency Creates Technology Behind www.CoutureBook.com Terralever, a leading full-service interactive marketing agency, today announced the launch of www.couturebook.com a website developed to power Couture Book, a new line of luxury, handmade professional photo books that users select, customize and purchase online. - 2007-11-05

New Independent Research Study Shows the Everyday Health Network is the Number 2 Commercial Health Property Online: A Larger Percentage of Everyday Health.com Users Return on a Weekly Basis than any Other Consumer Health Web Site 21% of Users Visit Every Day; More Than Any Other Online Commercial Health Property In just one year, The Everyday Health Network* (www.everydayhealth.com) has become the stickiest online health property with a higher percentage of people visiting its flagship site, EverydayHealth.com, on a daily basis than any other health online health site according to a new study by Manhattan Research, LLC. Published by Waterfront Media (www.waterfrontmedia.com), The Everyday Health Network also ranked as the number two commercial health property online. The Manhattan Research data also showed that 31% of Everyday Health serious health users return to the site on at least a weekly basis. - 2007-11-05

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