FAST Presents Web Seminars on Search Strategies
for Publishing Industry
Learn About This Emerging Technology from Industry Experts and Hear First Hand Accounts of How it Can Increase Audience and Ad Revenue
NEEDHAM, Mass.--(EON:Enhanced Online News)--FAST Search & Transfer™ (OSEAX: FAST.OL) (FAST™), a leading provider of search technologies today announced that it will be providing two free online seminars that help media outlets understand how emerging search and ad monetization technologies can effect their business. Using the recently launched FASTMedia offerings, which include FAST’s industry-leading search platform, multi-media, online advertising, and mobile technologies, publishers will learn how to increase their audience and ad revenue.
Search Driven Monetization Strategies
Date: Tuesday, May 22, 2007
Time: 2:30 PM EST / 11:30 AM PST
In an era in which commercial search engines threaten to commoditize content, successful media companies are competing by deploying their own search-based technologies. FAST presents case studies that include B2B publishers who use search to differentiate their content and offer a richer digital community experience, as well as B2C publishers who are driving new revenue through their own contextual advertising offerings. Guest speakers include: Steve Ennen, VP Digital Business Strategies, American Business Media, Chris Schillum, VP Product Technology, Elsevier and Mikal Rohde, CEO, Schibsted Søk.
Stop the Presses! Localized Search is Changing the Newspaper Business
Date: Tuesday, May 22, 2007
Time: 2:00 PM EST / 11:00 AM PST
Join Editor & Publisher for this FAST-sponsored Web Seminar and hear from industry experts how newspaper operations successfully break into the localized search market. Issues that will be explored include market size, trends and technology, geo-targeted display ads, e-mail campaigns, classifieds, local paid search and local video.
About FAST
FAST is recognized as the leading provider of search technologies to the world’s best known Global 500 enterprises. FAST’s flexible and scalable integrated technology platform and personalized portal connects users, regardless of medium, to the information, products, services and experts they need.
FAST is headquartered in Norway and is publicly traded under the ticker symbol 'FAST' on the Oslo Stock Exchange. The FAST Group operates globally with presence in Europe, the United States, Asia, Australia, the Americas, and the Middle East. For further information about FAST, please visit www.fastsearch.com.
© 2007 FAST Search & Transfer, FAST, and the FAST logo are trademarks of FAST Search & Transfer ASA. All rights reserved.
