TransCard Announces Strategic Alliance With Choice Hotels

CHATTANOOGA, Tenn.--(EON:Enhanced Online News)--Transcard announced today a strategic alliance with Choice Hotels International, one of the world’s leading lodging franchisors with ten hotel brands operating in the United States and 37 countries and territories. The Chattanooga-based Transcard will offer prepaid stored-value card solutions to hotel franchisees and their employee base, allowing Choice Hotels franchise owners to pay their employees electronically, and in turn potentially improve employee retention. This will enable franchisees to enjoy the quickest and most efficient methods of paying employees who do not rely on bank accounts or face charges each time they cash their paper paychecks. The system architecture provides businesses with 24/7/365 customer service support, convenient online maintenance of account balances and transactions, and robust reporting that conveniences franchisees and employees alike.

“We feel that the electronic payroll solution offered by Transcard will give franchisees’ employees at their hotels a convenient and secure method to receive their paycheck, particularly if they do not have a bank account to store their earnings”

“We feel that the electronic payroll solution offered by Transcard will give franchisees’ employees at their hotels a convenient and secure method to receive their paycheck, particularly if they do not have a bank account to store their earnings,” said David Goldberg, senior vice president, brand solutions, Choice Hotels International.

Craig Fuller, CEO Transcard, states, “Transcard is excited about the relationship with Choice Hotels International, and Transcard is eager to provide benefits to both employers and employees. The Transcard payroll platform allows significant gains in employee retention, satisfaction for employers that their employees will be paid on time and a solution for the many employees in the Choice Hotels franchise system that are without bank accounts. This is an exciting opportunity to enliven operations and streamline payment methods and cash flow.”

For Transcard, a provider of turnkey stored-value card solutions, the relationship with Choice Hotels International provides an ideal platform from which to launch its technologies and services to a wider audience. “Transcard looks forward to expanding the program to many other levels, industries and marketplaces,” adds Craig Fuller.

About Transcard

Transcard is an industry leader in electronic transaction processing services both domestically and internationally. Transcard offers electronic funds transfer services including direct-to-card payroll technology, electronic fuel and transaction processing, and global money remittance and payment services. Transcard processes over $960 million in electronic transactions annually and expects to reach $1.2 billion in 2007.

About Choice Hotels International

About Choice Hotels

Choice Hotels International franchises more than 5,500 hotels, representing more than 450,000 rooms, in the United States and 37 countries and territories. As of September 30, 2007, 872 hotels are under development in the United States, representing 68,853 rooms, and an additional 82 hotels, representing 7,970 rooms, are under development in more than 20 countries and territories. The company’s Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge and Rodeway Inn brands serve guests worldwide.

Additional corporate information may be found on Choice Hotels’ Internet site, which may be accessed at www.choicehotels.com.

Choice Hotels, Choice Hotels International, Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge and Rodeway Inn are proprietary trademarks and service marks of Choice Hotels International.

© 2007 Choice Hotels International, Inc. All rights reserved.

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