Tech Data To Distribute The Entire Avaya Enterprise Communications Solutions Portfolio

CLEARWATER, Fla.--(EON: Enhanced Online News)--Tech Data Corporation (NASDAQ:TECD), a leading distributor of IT products, has finalized an expanded distribution agreement with Avaya, a global leader in enterprise communications. In addition to supporting products and services added to the Avaya portfolio following the acquisition of Nortel Enterprise Solutions, Tech Data offers IT resellers nationwide access to the full range of Avaya’s unified communications, contact center and data networking solutions for small to large businesses.

“Through its established base of networking VARs, Tech Data will serve as a strategic route to market for many of Avaya’s communications and networking solutions, thus helping us to build our partner base.”

“Our expanded relationship with Avaya strengthens our unified communications and networking solutions offering, enabling us to bring their products and services to a new base of reseller partners, as well as to continue supporting the needs of former Nortel resellers,” said Tech Data Vice President, Networking Product Marketing John O’Shea. “Avaya will be a key component of Tech Data’s networking strategy, which encompasses an unmatched line card of networking infrastructure hardware and emerging networking solutions supported by our four Specialized Business Units. Moreover, we give Avaya Connect Channel Partners access to a broad array of value-added services and exclusive resources to help them grow their businesses and strengthen their networking practices.”

“Distribution represents a key part of the Avaya Connect program strategy, and Tech Data has a long and strong history of supporting heritage Nortel channel partners and as a leading distributor of networking solutions,” said Mike Reid, vice president, North American Distribution, Avaya. “Through its established base of networking VARs, Tech Data will serve as a strategic route to market for many of Avaya’s communications and networking solutions, thus helping us to build our partner base.”

Changing How Avaya Partners Do Business

Tech Data will help Avaya Connect Channel Partners profitably capitalize on the demand for a wide range of networking and communications solutions in the public and private sectors, including small businesses, large enterprises, government agencies, educational institutions and healthcare facilities. Tech Data has expanded its dedicated team of Avaya sales professionals and systems engineers to provide resellers with comprehensive pre- and post-sales support. Through its six U.S. logistics centers, Tech Data will provide Avaya partners with unmatched two-day ground shipping anywhere nationwide. Tech Data also is the only distributor with ISO 9001:2000 certified custom hardware configuration facilities on both the East and West Coasts.

“Avaya is a critical component of Tech Data’s unified communications strategy,” O’Shea added. “Through our Unified Communications SBU, we now provide comprehensive, end-to-end solutions from the world leader in unified communications.”

Avaya Unified Communications will be the foundation for Tech Data’s new unified communications lab in the company’s technology solutions center. Here resellers will familiarize themselves with these emerging technologies, helping them to connect customer needs with the right Avaya solution.

To learn more, resellers can call Tech Data’s Avaya team at 800-228-7901 or visit www.techdata.com.

Establishing New Partnerships

Avaya is participating in this week’s TechSelect Spring Partner Conference in Miami Beach. TechSelect is the channel’s premier community of small and medium business (SMB) resellers. Over the last decade, TechSelect has proven to be one of the channel’s most effective and sustainable avenues for leading software publishers and hardware manufacturers to deliver their solutions to SMBs nationwide. During the conference, Avaya will introduce its small and mid-sized solutions portfolio and channel programs to these top IT resellers.

Comprehensive Networking Solutions

Tech Data’s Networking Product Marketing Division supports the channel strategies of dozens of leading manufacturers. The division’s broad product offering includes bridges, gateways, routers, switches, security appliances and network management devices, as well as infrastructure hardware, components and accessories.

For resellers and vendors focused on emerging and in-demand networking technologies such as IP video surveillance, security, unified communications and wireless networks, the division has four Specialized Business Units (SBUs): Network Security, Physical Security, Unified Communications and Wireless. Each SBU provides resellers with access to dedicated sales, technical, marketing and product management resources, as well as specialized solutions offerings, services and support for their respective solutions.

About Avaya

Avaya is a global leader in enterprise communications systems. The company provides unified communications, contact centers, data solutions, and related services directly and through its channel partners to leading businesses and organizations around the world. Enterprises of all sizes depend on Avaya for state-of-the-art communications that improve efficiency, collaboration, customer service and competitiveness. For more information please visit www.avaya.com.

About Tech Data

Tech Data Corporation (NASDAQ GS: TECD) is one of the world’s largest distributors of technology products from leading IT hardware and software producers. Tech Data serves more than 125,000 IT solution providers in over 100 countries. Every day, these resellers depend on Tech Data to cost-effectively support the technology needs of end users, including small and medium businesses (SMB), large enterprises and government agencies. Ranked 109^th on the FORTUNE 500(R), Tech Data generated $22.1 billion in net sales for its fiscal year ended January 31, 2010. To learn more, visit www.techdata.com.