Mill Creek Entertainment Announces David Lieberman of Breakthrough
Distribution Director of Manufacturing and Global Sourcing
MINNEAPOLIS (Business Wire EON) November 27, 2007 --
Mill Creek Entertainment, a publisher and distributor of physical and
digital home video products, announced today that it has appointed David
Lieberman of Breakthrough
Distribution as Director of Manufacturing and Global Sourcing.
“I'm thrilled that David Lieberman is joining
our team,” said Ian Warfield, President and
Chief Operating Officer of Mill
Creek Entertainment. “His expertise in
DVD, including manufacturing and packaging, will enable us to deliver
significantly greater value to customers. David's international
expertise, as well as his extensive experience in the entertainment
industry, will prove invaluable to Mill Creek by allowing us to achieve
our strategic goals.”
David Lieberman's primary responsibility will be manufacturing and
packaging DVDs for Mill Creek Entertainment. David Lieberman is also a
co-partner in Breakthrough Distribution, an entertainment marketing firm
dedicated to helping filmmakers retain their rights, maximize revenue,
and build their careers via hybrid distribution.
David Lieberman's experience in the media/entertainment industry began
in the late 1980s in Los Angeles. After relocating back to New York
City, he spent several years as National Account Manager at Sonopress
LLC, an operating division of BMG Entertainment. Lieberman then
successfully introduced the DVD+ format into the US market through “One
Big Trip,” an independent film and soundtrack
distributed by Sony Music Entertainment's independent music, film, and
video divisions. He also oversaw the manufacturing of 150 million
cassettes and CDs and coordinated the shipping and logistics for this
media to be shipped to Heisenberg, Sweden, for final assembly as part of
GlaxoSmithKline's OTC line of smoking cessation products.
In 2003, David Lieberman produced a full-length feature film and became
more involved in the entertainment side of the industry. He then ran
Delphi Media, an Asian supplier of DVDs, for US film companies. In 2006,
Lieberman formed Breakthrough Distribution with Jeff Rosen.
About Mill Creek Entertainment
Mill Creek Entertainment is a wholly owned subsidiary of Digital1Stop, a
national supplier of DVD Home Video and Audio Entertainment Products.
Website: www.millcreekent.com
About Breakthrough Distribution
Breakthrough Distribution, www.breakthroughdistribution.com,
helps content creators optimize their distribution possibilities via
online, retail, theatrical, broadcast, and other distribution channels.
Through its independent producer platform, Breakthrough Distribution
provides rights holders with services, tools, and strategic frameworks
to leverage new business models and marketing platforms on a global
basis.
Through its partnership with Expedia
Media LLC, Breakthrough Distribution has assisted over 100
filmmakers and producers distribute their projects online and in retail.
Based in Anaheim, CA, Expedia Media's clients include distributors,
corporations, and film studios. Their state-of-the-art optical disc
manufacturing facilities can produce 6 million DVDs per month as well as
deliver printing and innovative packaging design services.
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