Adicio to Offer IntelliChoice.com Car Ownership Data
CARLSBAD, Calif. & CAMPBELL, Calif. (Business Wire EON) November 5, 2007 --
Adicio, Inc., the Internet’s leading developer
of web-based classified advertising solutions, today announced an
agreement with IntelliChoice.com, the leading source for automotive
ownership cost and value analysis, to make IntelliChoice.com’s
Cost of Ownership data available through the Adicio automotive software
platform. The agreement will enable Adicio’s
clients to provide their consumers on their automotive sites with a
complete 5-year picture of the total cost to own and operate vehicles
based on make and model.
IntelliChoice.com’s Cost of Ownership data has
become an important component in the buying cycle as it empowers
consumers to make more informed purchase decisions by providing them
with core ownership costs such as fuel economy, maintenance and
insurance premiums. Consumers will be able to view details including:
Total Target Price, Depreciation, Financing, State Fees, applicable Gas
Guzzler Tax, applicable Hybrid Tax Credit, Insurance, Fuel, Maintenance
and Repairs. The sum of all the items affecting the cost of the vehicle
determines the total 5-year ownership cost. Consumers can also see the
vehicle's estimated value at the end of the 5-year period as well as how
similar vehicles in the same class compare.
"The cost to operate vehicles can be vastly different depending on the
make and model so it’s important to compare
similar vehicles in the same class to get an accurate picture of the
total ownership cost,” says James Bell,
Publisher, IntelliChoice.com. "Our data arms car buyers with the
information they need to make smart buying decisions.”
“IntelliChoice.com uses algorithms that they
have fine-tuned over the last 21 years to determine the cost of
ownership,” says Deep Menon, General Manager -
Motors, Adicio. “This detailed analysis will
enable our clients to provide their online car buyers with essential
information. It’s just another example of how
we consistently add value for our automotive clients so they can
effectively compete in their local markets.”
IntelliChoice.com uses the latest information from numerous automotive
resources to evaluate what it costs to buy, own and operate specific
vehicles over a five-year period. IntelliChoice.com updates vehicle data
multiple times a month in order to capture the many expiring car rebates
and ongoing incentive programs offered by manufacturers--giving
consumers the most up-to-date analysis.
About Adicio, Inc.
Adicio develops interactive classified advertising software solutions
for the careers, real estate, and motors markets, which serve the
Internet’s leading media companies and web
portals. With its award-winning technology and enterprise-class software
platforms, domain expertise, and customer service, Adicio delivers a
private-label application that seamlessly integrates within online
classified advertising offerings, enabling clients to retain their brand
while building and managing their online classified efforts. Clients can
deploy Adicio’s software as a turnkey
solution or customize Adicio’s application to
leverage existing brand strategy and support online sales and marketing
objectives. For more information, please visit www.adicio.com,
or call 760.602.9502 or 800.276.1332.
About IntelliChoice.com
IntelliChoice.com, part of Source Interlink Media, is the market leader
in automotive ownership cost and value analysis. Founded in 1986,
IntelliChoice.com is committed to empowering consumers to make better
purchase decisions by providing independent and essential automotive
information and tools. Through the IntelliChoice.com web site (www.intellichoice.com),
consumers get the help they need to research, compare, configure and
price vehicles. The site also connects buyers to the buying alternatives
of their choice, including vehicle manufacturers and an online car
buying guide. Source Interlink Media is a division of Source Interlink
Companies, Inc., a media and marketing services company. Source
Interlink (www.sourceinterlink.com)
is one of the largest publishers of magazines and online content for
enthusiast audiences and a leading distributor of home entertainment
products, including DVDs, music CDs, magazines, games, books and related
items.
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