Square 2 Marketing Blog Brings Readers “Behind
the Scenes” On Business Book Project
-- Firm’s blog provides behind the scenes
access to their book development project --
DOYLESTOWN, Pa. (Business Wire EON) February 12, 2008 --
Square 2 Marketing Inc. announced that its blog, available at www.realitymarketingrevolution.com,
will provide a “behind the scenes”
look into the development of their new book. Blog readers will hear
about the challenges associated with picking titles, designing covers,
editing, pricing, book sales and more. The book, under development for
over a year, is scheduled to be published in late spring 2008 and will
share Square 2 Marketing’s Reality Marketing™
methodology with the world of business owners and entrepreneurs.
Square 2 Marketing started its blog two years ago to focus on providing
marketing tips and techniques for business owners. The blog’s
author is Mike Lieberman, president of Square 2 Marketing.
“Our original intent was to share marketing
insights that would help the business owner,”
Lieberman remarked. “We always felt that the
blog had the potential to bring readers behind the scenes and allow us
to give them special access to client work. It wasn’t
until we started the book that we realized readers might be interested
in the details behind what it takes to get a book, written, edited,
marketed, published and sold in stores.”
Steve Eunpu, president of Linx, is helping Square 2 Marketing develop
their book and has been a proponent of sharing insights with the world
via their blog. He commented, “It’s
new and fresh -- it’s the integration of
traditional publishing with new media. Their interest in sharing the ups
and downs of a book project is remarkable.”
About Square 2 Marketing
Square 2 Marketing has helped hundreds of business owners increase sales
through a Reality Marketing™ methodology that
builds Marketing Machines™ for clients. In
addition, the firm provides free marketing coaching, web casts, podcasts
and live workshops. The firm delivers metrics-driven marketing programs
tailored to the requirements of each distinct client. Current clients
include Verilogue, eXude Benefits Group, Artistic Toy Manufacturing,
Hilltop Enterprises, Rittenhouse Builders, IIS, The Hub, and Sales
Evolution, to name just a few. To learn more about Square 2 Marketing,
visit www.square2marketing.com.
Square 2 Marketing, Reality Marketing and Marketing Machine are
registered trademarks of Square 2 Marketing, Inc.
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