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CelebDirect Releases The Muscle Flex™ and Goes Live with The Muscle Flex™ Website

June 17, 2008 08:00 AM Eastern Time

BEVERLY HILLS, Calif.--(EON:Enhanced Online News)--CelebDirect (Pink Sheets:CELI) has released its revolutionary in home flexibility, strengthening, and fitness machine, The Muscle Flex™. CelebDirect is now accepting orders online for The Muscle Flex™ at its website www.muscleflex.tv and is beginning a scaled escalation of advertising which will include magazines, television and internet advertising campaigns over the next few months. Details will be disclosed shortly.

“It’s the only machine of its kind that offers strength, flexibility and cardio training in one in-home machine.”

The Muscle Flex release includes its website, www.muscleflex.tv, YouTube and MySpace.

YouTube at: http://www.youtube.com/user/MuscleFlx

MySpace at: http://www.myspace.com/themuscleflex

“The Muscle Flex is an absolutely amazing fitness machine!!” commented Danny Alex, CEO of CelebDirect. “It’s the only machine of its kind that offers strength, flexibility and cardio training in one in-home machine.”

The Muscle Flex™ is fitness through flexibility and is the only in home machine that gives you a strength, flexibility and cardio workout all in one low impact high Intensity motion. It’s ideal for anyone of any fitness level … Fitness through Flexibility!!

The Muscle Flex™ is the most complete wellness, toning and stretching machine ever developed with multiple patents. The most popular fitness phenomenon is creating long, lean muscles by combining toning and stretching against resistance. With the population of America rapidly aging, body toning and stretching will undoubtedly be the next “fitness craze.”

Go to www.muscleflex.tv and see where fitness is heading!!

About CelebDirect

CelebDirect is a direct response product incubator and brings unique and innovative products to market via Direct Response marketing strategies such as television infomercials, advertorials, traditional retail and other associated advertising vehicles to expeditiously, economically and cost effectively market products throughout North America and globally.

This press release contains forward-looking information within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 and is subject to the Safe Harbor created by those sections. This material contains statements about expected future events and/or financial results that are forward-looking in nature and subject to risks and uncertainties. Such forward-looking statements by definition involve risks, uncertainties and other factors, which may cause the actual results, performance or achievements of CelebDirect to be materially different from the statements made herein.