Inc. Editor Gets Real with Women in Business
Jane Berentson of Inc. Magazine to Serve as Moderator of The
Principal Women in Business Teleclass Series
DES MOINES, Iowa (Business Wire EON) March 17, 2008 --
Two groups committed to the success of the women business owner
community have united. The
Principal® Women in Business Teleclass Series
is pleased to announce Inc. magazine Editor Jane Berentson as
moderator of five classes during the 2008 program.
“Inc. is the handbook for the
American entrepreneur,” said Michelle Swanson,
advertising officer, the Principal
Financial Group®. “We
are honored to have Jane steering our discussions. She knows what keeps
more than ten million woman business owners awake at night. Side-by-side
our speakers, she'll inspire, energize, and inform with Inc.'s
trademarked straight talk.”
Berentson will serve as moderator for five classes:
March 25: “One Company's
Award-Winning Equation: Employee
Financial Fitness + Physical Fitness = Fiscal Fitness”
April 29: “A Woman Business Owner's
Multi-Million Dollar Success Story: Do What You Love, the Money Will
Follow”
May 27: “A Discussion with the
Author of The Girls' Guide to Building a Million-Dollar Business”
June 24: “Why It's So Hard
to Find Good Employees - But Easy to Keep Them Once They Are Happy”
Oct. 28: “Make Your Brand a
Household Name: Seven Buzz Tactics Money Can't Buy”
“Inc. provides practical yet
imaginative solutions for today's business owners,”
said Berentson. “With The Principal, we'll
take a fresh spin on issues that matter most: managing people, finances,
sales, marketing and technology.”
About The Principal Women in Business Teleclass Series:
Annually, The Principal® hosts a series of
10, complimentary 60-minute classes conducted over the phone for women
in business. Classes are held at 12 p.m. Central (1 p.m.
Eastern, 11 a.m. Mountain and 10 a.m. Pacific) on the dates scheduled.
Audio and notes of past classes can be accessed on the Web site 24 hours
a day.
The Principal® Women in Business Teleclass
Series, launched in 2003, features accomplished leaders and advice
gurus, from bestselling author Suzy Welch to visionary Katrina Markoff
of Vosges Haut-Chocolat. Speakers share information that provides owners
an edge in growing their businesses. Topics range from how to evolve a
marketing program to employee benefit best practices.
To learn more about The Principal® Women in
Business Teleclass Series or how The Principal can help owners of
growing businesses attract, retain and reward employees through the use
of employee benefits, visit www.principal.com/women.
About Inc. magazine:
Inc. magazine, the handbook of the American entrepreneur, and
Inc.com, the daily resource for entrepreneurs, are dedicated to helping
business owners and CEOs start, run, and grow their businesses more
successfully. Inc. and Inc.com deliver real solutions for today's
innovative company builders.
Annual features include the Inc. 500, a list of the fastest-growing
private companies in the United States and Entrepreneur of the Year,
awarded to the business owner who has the greatest impact each year.
Inc.com features extensive daily content, including Breaking
Entrepreneurial News, expert columns, and online-exclusive stories. The
site's multimedia offerings include slideshows, podcasts, and video.
About the Principal Financial Group
The Principal Financial Group®
(The Principal ®)1
is a leader in offering businesses, individuals and institutional
clients a wide range of financial products and services, including
retirement and investment services, life and health insurance, and
banking through its diverse family of financial services companies. A
member of the Fortune 500, the Principal Financial Group has $311.1
billion in assets under management2 and
serves some 18.6 million customers worldwide from offices in Asia,
Australia, Europe, Latin America and the United States. Principal
Financial Group, Inc. is traded on the New York Stock Exchange under the
ticker symbol PFG. For more information, visit www.principal.com.
1 "The Principal Financial Group" and “The
Principal” are registered service marks of
Principal Financial Services, Inc., a member of the Principal Financial
Group.
2 As of December 31, 2007
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