WILMINGTON, Del. (Business Wire EON) April 10, 2008 -- Vector Marketing Corporation, the direct sales division for Cutco Cutlery (http://www.cutco.com), the largest kitchen cutlery manufacturing company in the United States, recently presented several awards at the PSE (Pi Sigma Epsilon) National Convention.

Vector Marketing sponsored the Pi Sigma Epsilon Pro-Am Sell-a-Thon (developed by Huthwaite, Inc.). The Pro-Am Sell-a-Thon pairs collegiate PSE members with sales professionals to provide the students with training on SPIN Selling^®. The purpose of this event is to teach the participating PSE students sales skills, to promote sales as a professional career and to provide an opportunity for sales professionals to share their knowledge with students. The students and their coaches work to develop a ten-minute sales call plan with a buyer. The 80 participating students are then videotaped making their sales call and the finalists are selected from the tapes.

The 2008 Pro-Am Sell-a-Thon winners were:

5^th place: Jacqueline Malone, University of Alabama

5^th place: Constance Lewis, Middle Tennessee State University

4^th place: Jack Tiernay, University of Toledo

3^rd place: Kelsey Schroeder, Indiana University

2^nd place: Alexa Likens, Indiana University

1^st place: Sarah Boyne, University of Connecticut

PSE is the only national collegiate professional, co-educational fraternity for marketing, sales, and management.

This year, the PSE Pro-Am Sell-a-Thon welcomed two additional corporate sponsors — Northwestern Mutual Financial Network and Kodak.

Vector Marketing coordinates all sales for Cutco Cutlery through a national network of college students who sell products through in-home personal demonstrations. The company’s sales force is made up of approximately 40,000 students.

About Cutco Cutlery and Vector Marketing

Cutco Cutlery is a 58-year-old company with headquarters and manufacturing facilities in Olean, New York. Vector Marketing is the company’s sales division which trains and coordinates the activities of the direct sales force of college students. More than 13 million US households have a Cutco product.

About Pi Sigma Epsilon

PSE (www.pse.org) was founded in 1952 with a mission to develop the sales and marketing skills of its members. Individuals from a diverse collegiate membership of more than 2,300 come together in PSE to enhance their academic, professional, and personal experiences.

About Huthwaite, Inc.

Huthwaite is leading sales performance and change management firm operating internationally. Building upon its research legacy, broad subject matter expertise, and success-based sales models — including SPIN Selling^® and the Buying Cycle™ — Huthwaite has developed a proven approach to change management based on a process of continuous organizational improvement.

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