Home
Learn More
Search Archives
Business Wire News
Business Wire Services
September 7, 2008
 
Industry Categories  
News by Country  
News by MSA  
Todays News  
Browse by Day  
PR Trackbacks™  
ViewNews™  
RSS  
EON: Enhanced Online News. Powerful technology and tools to help optimize your news content and enhance online visibility for major search engines.
A key component to your social networking and viral marketing strategy. In partnership with industry leader PRWeb.
 
All Press Releases for June 18, 2008 Subscribe to this News Feed      
 

CDW Selects SendTec as SEM Agency of Record

Favors Unique Approach to Search Engine Marketing

ST. PETERSBURG, Fla. (Business Wire EON) June 18, 2008 -- SendTec, Inc. (OTCBB:SNDN), a leading customer acquisition ad agency with expertise in multi-channel integrated direct marketing, has been selected to manage CDWs new search engine marketing (SEM) campaign. CDW is a leading provider of technology products and services for business, government and education, and is ranked 39th on Forbes list of Americas Largest Private Companies.

Many agencies implement SEM campaigns without applying direct marketing knowledge as the pillar of these programs. SendTec's profound understanding of direct marketing principles on SEM campaigns provides us the necessary edge that CDW was looking for.
In addition to the companys expertise in the traditional SEM arenas of bid management, ad creative, landing page design, web hosting and keyword development, SendTec possesses a market-leading understanding of direct marketing as it relates to an effective SEM campaign.

News Image CDWs landscape is vast and requires an SEM campaign specifically tailored to their individual needs, says Paul Soltoff, CEO of SendTec. Many agencies implement SEM campaigns without applying direct marketing knowledge as the pillar of these programs. SendTecs profound understanding of direct marketing principles on SEM campaigns provides us the necessary edge that CDW was looking for.

Striving to provide top-class service to all clients, including CDW, SendTec purposefully applies a staffing model, unlike many SEM agencies that implement commission-based models. This approach allows SendTec to make strategic decisions in the best interest of their clients campaigns, rather than their agencys bottom line.

For more information, please visit www.SendTec.com.

About SendTec, Inc.

SendTec is a leading customer acquisition ad agency with expertise in multi-channel integrated direct marketing, online and offline. The company builds and leverages technology as an integral part of growing its clients businesses. Search engine marketing, direct response television and lead generation are the companys unique specialties. SendTec is headquartered in St. Petersburg, Florida, with an office in New York City and account representatives serving its clients across the U.S. For more information, go to www.sendtec.com.

Post Comment:
Trackback URL: http://eon.businesswire.com/pingpr.php/U3VtbS1IYWxmLVByb2YtU3VtbS1Qcm9mLVplcm8=

Technorati Tags

Bookmark -  Del.icio.us | Digg | Furl It | Spurl | RawSugar | Simpy | Shadows | Blink It | My Web


OPTIONS
Printer Friendly Version
Download PDF Version
Download Reader Version
Email this story to a colleague
CONTACT INFORMATION

SendTec, Inc., St. Petersburg
Huma Gruaz, 312-245-9805 Ext. 101
Huma@alpaytac.com

ATTACHED FILES

There are no multimedia files attached to this release. If this is your release, you may add images or other multimedia files by creating a Smart News Release at Business Wire.

ABOUT PRESS RELEASES
If you have any questions regarding information in these press releases, please contact the company listed in the press release (see "Contact Information" in the right hand navigation panel). Please do not contact Business Wire or PRWeb®, as we will be unable to assist you with your inquiry.

Business Wire and PRWeb® disclaim responsibility for all content contained in these releases. Our complete disclaimer appears here.
 

About Us   |   Contact Us   |   Privacy Statement   |   Terms of Use (Updated)   |   © Business Wire 2006