Digital Marketer Tocquigny Drives Strong Demand for SnatchLatch
Trailer Security
SnatchLatch Reports Dramatic Sales Boost From Tocquigny Package
Design and Search Engine Marketing
AUSTIN, Texas (Business Wire EON) November 15, 2007 --
Tocquigny, an Austin-based
digital marketing agency, today announces a successful partnership with SnatchLatch,
developer of a patented trailer security product designed to protect the
livelihood of contractors, musicians and professionals who depend on the
security of valuable equipment and tools in their trailers. SnatchLatch
sought Tocquigny for their expertise in providing measurable
business results for companies.
“Our search marketing campaign has allowed
SnatchLatch to realize a 28-fold increase in online sales since the
campaign began,” said Yvonne
Tocquigny, CEO. “It’s
been exciting to see how we can use digital marketing and search engine
marketing strategies to measurably improve a company’s
business.”
As part of an overall objective to build brand awareness and drive sales
for the trailer security product, Tocquigny created the SnatchLatch
brand, developed the packaging and implemented a successful search
engine marketing campaign. The digital marketing campaign generated a
significant increase in traffic to the SnatchLatch website, increased
online sales 28-fold and expanded the market to include an international
customer base.
“Tocquigny is a primary catalyst in the
success and rapid growth of SnatchLatch,”
commented Jerre Santini, developer of the 10-gauge steel trailer
security device that is virtually impossible to break into. “A
great product is nothing without great marketing. We went from virtually
zero sales to becoming an international product, and we are very
confident that this growth will continue.”
For more news about Tocquigny visit: http://del.icio.us/tocquigny/news.
About Tocquigny
As both an interactive marketing agency and measurement consultancy,
Tocquigny is uniquely qualified to provide clients with the latest in
innovative marketing. Tocquigny provides completely integrated solutions
that utilize every advantage offered by the convergence of media and
technology, complemented by their unique ability to collect and analyze
data, provide insights that increase marketing success. For more, visit http://www.tocquigny.com.
About SnatchLatch
SnatchLatch is a secure locking mechanism that prevents unauthorized
access to your trailer's valuable contents. SnatchLatch®
protects the padlock and latch hasp from bolt cutters, hacksaws, and
drills. Our patented design works with cambar locks, the most common
door closure system used on trailers. SnatchLatch is constructed of 10ga
steel, with a black powder coat that will last for years. For more,
visit http://www.snatchlatch.com.
MULTIMEDIA GALLERY http://www.businesswire.com/cgi-bin/mmg.cgi?eid=5545728
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