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AOL.tw Offers Localized Services and Content; AOL Continues to Expand
Global Presence
TAIPEI, Taiwan (Business Wire EON) April 13, 2008 --
AOL today announced the beta launch of a dedicated Web destination
serving Taiwan, http://www.aol.tw. The
new site, designed and created specifically to address the increasingly
sophisticated needs of Taiwan’s Internet
users, combines AOL’s suite of communications
products – including free e-mail and instant
messaging – with industry-leading safety
features, and localized content in Chinese. AOL will continue to add new
content and features over the coming months.
AOL is developing a series of partnerships with some of the most
compelling creators of content in the region, including udn.com (United
Daily News) and Phoenix New Media. AOL will also draw upon its worldwide
distribution partnership with HP to deliver a co-branded local language
portal and search solution for HP users in Taiwan.
“People in Taiwan are among the world’s
most sophisticated Internet users,” said
Maneesh Dhir, Executive Vice President, AOL International. “Our
goal is to deliver an experience that leverages the depth of our product
and content offerings, tailored to the individual interests of online
users in Taiwan.”
“The launch of AOL.tw is just the beginning
of an ongoing effort to provide consumers in Taiwan with the services
and content they want,” said Norman Koo, VP
and General Manager for Greater China. “Our
industry-leading products and programming combined with our content
partnerships will provide a unique experience for consumers and
advertisers, as well as an international, regional and local mix of
news, finance and entertainment information.”
AOL.tw offers a wealth of free content and services, including:
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E-mail: AOL's e-mail service with industry-leading spam
blocking, powerful virus protection and unlimited storage.
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AIM: The full integration of AIM (AOL Instant Messenger)
with AOL's e-mail product, which lets users send e-mails, chat,
share pictures, videos and files all from one Web page.
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Content: Channels featuring relevant News, Entertainment
and Finance.
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-- Regional and local information from partnerships with udn.com
(United Daily News), Phoenix New Media and others.
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-- Technology channel featuring news and commentary from
chinese.engadget.com.
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-- Global news, entertainment and finance feeds, creating an
interactive experience on the AOL Taiwan portal.
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Search: AOL Search includes Web and image search powered by
Google, and is enhanced by AOL for the specific nature of the
Chinese language.
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Video Search: Powered by the world's leading video search
engine, Truveo.com, the video search channel on AOL.tw lets users
quickly search and browse through more than one hundred million
videos from thousands of sources across the Web. Specifically for
Taiwan, Truveo.com offers tw.truveo.com, which features popular,
high-quality video of regional interest and allows users to search
and discover videos in Chinese.
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Toolbar: AOL Toolbar allows easy access to AOL services
from anywhere on the Web so users can preview their e-mail inbox,
share favorite links and pages with buddies, and more.
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In addition to the AOL Taiwan portal launching today, AOL will in the
coming weeks deliver an AOL/HP co-branded portal for users of HP desktop
and notebook PC’s in Taiwan.
As part of its international growth plans, AOL has now launched 18
portals and plans to expand to 30 countries by the end of 2008. In
addition, AOL teamed up with HP last September to include localized
versions of the AOL.com portal and other AOL services as the default
setting on HP computers shipped in the United States and around the
world.
Try AOL now at www.aol.tw.
About AOL
AOL® is a global Web services company that
operates some of the most popular Web destinations, offers a
comprehensive suite of free software and services, runs one of the
largest Internet access businesses in the U.S., and provides a full set
of advertising solutions. A majority-owned subsidiary of Time Warner
Inc., AOL LLC and its subsidiaries have operations in the U.S., Europe,
Canada and Asia. Learn more at AOL.com.
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